Omnichannel ARCHIVE

Move Over Showrooming, Webrooming is Here  Jan 14, 2014 4:36 PM By Jonathan Levitt

With the threat of showrooming waning, retailers are facing a new challenge: webrooming. This poses a threat to retailers if people webroom on their sites, but purchase at a competitor’s store. But the practice can also be an advantage for retailers if they can find ways to lure webroomers to their own stores.

How to Avoid the Post-Holiday Blues  Jan 14, 2014 10:43 AM By Maria Haggerty

In the weeks after the holidays, many retailers simply resign themselves to sluggish traffic and anemic sales totals. The good news is that it doesn’t have to be that way. Although you may not be able to replicate the fever pitch of the holiday shopping season, with the right strategy in customization, fulfillment, customer service, and discounts, you can stimulate retail activity and avoid the post-holiday blues.

Macy’s to Build Direct-to-Consumer Fulfillment Center in Midwest  Jan 13, 2014 1:34 PM By Erin Lynch

In an effort to get ship more orders to more customers throughout the central and southern regions in the U.S., Macy’s announced plans to build a new $170 million direct-to-consumer fulfillment center in Tulsa County, OK.

Alibaba Bans Bitcoin on all Marketplace Sites  Jan 13, 2014 10:55 AM By Erin Lynch

While Overstock.com announced last week that it has begun accepting Bitcoins as an online payment option, not all merchants are embracing the crypto-currency. The Chinese ecommerce platform Alibaba Group said in a statement that it has banned the controversial payment option from all its Taobao marketplaces.

Barnes & Noble Reports 6.6% Decrease in Holiday Sales  Jan 09, 2014 11:47 AM By Erin Lynch

The Barnes & Noble retail segment, which includes traditional brick-and-mortar stores and BN.com, released its 2013 holiday sales results which show a 6.6% decline compared to last year.

7 Tips for Messaging a Delay in Shipping  Jan 08, 2014 7:37 AM By Chris Vodola

But despite the best efforts of retailers, if Mother Nature throws a wrench in shipping plans there is little that can be done to control the last mile of the online shopping experience. Here are seven tips for customer service teams that need to communicate a delay in shipping to customers.

Retailers Should Embrace Showrooming  Jan 07, 2014 1:40 PM By Charles Nicholls

Retailers should not fear the showrooming customer. Shoppers who use mobile devices for showrooming are actually almost twice as likely to purchase from the same retailer in-store or online than buy elsewhere.

6 Fearless Predictions for 2014  Jan 02, 2014 11:36 AM By Tim Parry

An earlier holiday season, a big global push and more a big year for the United States Postal Service. These are just a few of Multichannel Merchant senior content manager Tim Parry’s fearless predictions for 2014.

What’s the Big Idea, Staples?  Jan 02, 2014 10:04 AM By Tim Parry

Staples announced its latest “reinvention” campaign today with the launch of “Make More Happen,” a new tagline and campaign focused on how Staples’ expanded product assortment will help your businesses succeed.

2014: Infinite Channels, Product Awareness and the Dawn of Pervasive Commerce  Jan 02, 2014 8:12 AM By Sanjay Parthasarathy

In 2014 brands and retailers will make major strides towards a world of pervasive commerce. Here are 5 trends we’ll see in 2014 and beyond.






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