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Omnichannel ARCHIVE

Mastering Omnichannel B2B Customer Engagement  Nov 12, 2015 1:39 PM By Daniela Forte

Today’s B2B buyers increasingly adopting digital throughout every stage of the customer journey. B2B buyers are expecting engaging seamless and consistent experiences across touchpoints, while suppliers struggle to weave everything together into a coherent omnichannel strategy.

Retailing in a Post-Liability Shift World: 5 Questions (and Answers) about EMV  Nov 04, 2015 11:55 AM By Xin Ge

The EMV liability shift in the U.S. has finally taken place. Depending on how aware and prepared they were, businesses are experiencing varying levels of impact on their day-to-day operations.

Week In Review: REI Says No to Black Friday  Oct 30, 2015 2:23 PM By MCM Staff

Instead of shopping on Black Friday, outdoor clothing and equipment retailer REI wants its customers to #OptOutside. Won’t REI lose a lot of money? Probably not, and here’s why. Also, here’s a look at the news, commentary and events that shaped the direct-to-customer world last week.

How Retailers Can Go Beyond Omnichannel and Move to Customer-Centricity  Oct 27, 2015 11:37 AM By Guy Yehiav

For retailers, employing the omnichannel model is a necessity to appeal to today’s highly connected consumer and target their interest both in-store and across devices.

Week in Review: Sears Goes Back to the Future  Oct 24, 2015 8:37 AM By MCM Staff

Sears has introduced “Meet With An Expert,” this free service that improves the home appliance shopping experience by connecting online shoppers with knowledgeable associates in store. It seems fitting that Sears made this announcement on October 21, 2015, which was “Back to the Future Day.”

Which Store Should You Ship From? All of Them.  Oct 20, 2015 12:07 PM By Ian Goldman

Second day delivery service for ecommerce orders anywhere in the U.S. is only possible for players with massive warehouses, robots, and drones, right? Wrong. Here are three ways to harness the fulfillment power.

Week in Review: And the Rate Increases are Rolling In  Oct 16, 2015 2:47 PM By MCM Staff

The major package carriers’ general rate increases for 2016 are rolling in… just in time for the holidays! Here’s a look at what the carriers are doing, plus the news, commentary and events that shaped the direct-to-customer world last week…

New Report Identifies Omnichannel Fulfillment Leaders, Highlights Gaps  Oct 14, 2015 9:52 AM By Mike O'Brien

Given growing customer expectations, more retailers are investing in new omnichannel capabilities, but room for improvement remains, a new report found.

Why Communication Breakdowns Cramp Omnichannel’s Style  Oct 13, 2015 5:37 PM By MCM Staff

In this video taken at Shop.org 2015, StellaService Co-Founder and CEO Jordy Leiser talks with Multichannel Merchant Managing Editor Tim Parry about some of the in-store communication breakdowns that keep many retailers from offering the perfect omnichannel experience.

Kohl’s Adds Same-Day Delivery in 6 New Markets with Deliv  Oct 12, 2015 3:53 PM By MCM Staff

Kohl’s has added same-day delivery service in 6 new markets, bringing the total to 9, with help from crowdsourced last-mile delivery provider Deliv.






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