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MULTICHANNEL MERCHANT » OMNICHANNEL
Building on Old Navy’s recent debut in mainland China and Gap’s growing store base in the world’s second largest apparel market, Gap Inc. highlighted China as its largest growth initiative, where it expects sales to reach $1 billion in three years.
Customers can use a mobile device anywhere, and have largely changed their behavior toward the medium when it comes to product information gathering, word-of-mouth interaction with friends and family, finding discounts and even making a purchase.
The new ShopRegis tab allows customers to shop by stylist recommendation, desired effect and hair concern, such as thinning, ageing and damaged hair… and serves an omnichannel purpose.
Let’s take a look at some examples of how mobile barcode scanning can help make consumers’ lives easier while increasing retailers’ bottom lines.
In this new omnichannel world, what becomes of the retail store and the decaying shopping mall? Will the web win out and traditional stores vanish?
Hat World, Inc. has commissioned Swisslog to install a state-of-the-art Omni-channel order fulfillment and storage system, at its central distribution center in Indianapolis.
To better understand the state of omnichannel, Multichannel Merchant and Neustar conducted an extensive study on marketers’ omnichannel priorities and challenges across the customer lifecycle.
Eastwood Company’s new hands-on retail concept integrates merchandise, education, video and social to bring the garage to the store for its automotive DIY customers.
Customers can shop at over 900 stores from one location with Find-It App and Reserve Online, Pick up In-Store rollout.
Bon-Ton announced on March 5 that it has signed a lease for a 743,000 square-foot direct-to-consumer fulfillment center in West Jefferson, Ohio in response to its growing ecommerce operations.