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News ARCHIVE

Executive Greetings Welcomes Acquisitions  Jan 01, 2001 10:30 PM By Mark Del Franco

The b-to-b cataloger has capital to spend but is having a tough time finding companies to buyThe $110 million Executive Greetings, which produces 20 titles,

New Lists  Jan 01, 2001 10:30 PM By MCM staff

ARIZONA HEALTH The 8,100 buyers of vitamins and herbal supplements from Arizona Health Foods through direct mail are available for rental through Conrad

New Lists  Jan 01, 2001 10:30 PM By MCM staff

FLORIDA LIVING The names of more than one million readers of Florida Living magazine are now available through List Technology Systems Group. This magazine

New Lists  Jan 01, 2001 10:30 PM By MCM staff

THE SCIENTIST List Technology Systems Group has a list of more than 25,000 opt-in email names of active subscribers to TheScientist.com online edition.

Here We Go Again! The Annual Best and Worst of Copy  Jan 01, 2001 10:30 PM By Herschell Gordon Lewis

I’ll admit cheerfully, up-front: This year I’m being very picky. If your print catalog has brilliant ideas, marred by nondescript descriptions, look out.

New Lists  Jan 01, 2001 10:30 PM By MCM staff

SHOE EXPRESS The more than 20,000 buyers from the Shoe Express catalog for casual and fashion footwear have specialized shoe sizes ranging from sizes

New Lists  Jan 01, 2001 10:30 PM By MCM staff

THERE GOES THE NEIGHBORHOOD The There Goes The Neighborhood file of new homeowners from Acme List Management has more than 1.2 million new quarterly homeowners

Making Affiliate Online Marketing Programs Work  Jan 01, 2001 10:30 PM By Moira Cotlier

Despite all the hype about the Web’s potential for customer acquisition, some marketers have struggled with affiliate marketing, or link referral, programs.

New Lists  Jan 01, 2001 10:30 PM By MCM staff

INSPIRATION CRUISES The more than 190,000 names of male and female travelers on the Inspiration Cruise that features speakers on Christian topics are

My Seasons  Jan 01, 2001 10:30 PM By MCM staff

Spring is just around the corner, and with that in mind, the Cybercritic digs into Websites selling gardening productsReviewed October 25, 3:30 p.m.,






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