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This letter concerns an error in an article in your February issue, “Out with overstocks.” The author, Paul Miller, interviewed Paul DeMartinis of our
Catalogers reaching out to their customers by e-mail have a new obstacle in their way: spam blockers. At least three e-mail providers – Yahoo!, Hotmail,
DAMARK EXITS CATALOG BUSINESS On Jan. 26, Damark International said it will close its $292.8 million discount electronics and general merchandise catalog
Reviewed Jan. 25, 2:30 p.m., Explorer 5.0 (www.ibaby.com)an offshoot of iVillage.com, an online community for women, iBaby bills itself as “the baby everything
Outsourcing list management vs. handling it inhouseFeb. 28 marked the end of an era for personalized gifts cataloger Lillian Vernon. The $264 million
For decades, everyone wanted to be as good as L.L. Bean. But over the past three years or so, Bean hasn’t been getting as many accolades as it used to.
Not all mailers are cutting circulation – despite popularity of the WebAccording to research firm Boston Consulting, business-to-business Web transactions
Hingham, MA-based J. Jill Group bought Mozart from CommercialWare in July 1998 to run on an AS400 platform. The mailer installed Mozart’s order processing
The former DM Management grew rapidly throughout the late 1990s. Its two catalogs, J. Jill and Nicole Summers, reached $218.7 million in sales in 1998.
Gifts and novelties cataloger Oriental Trading Co. started the year with a new growth initiative, fueled by recapitalization from a private investment