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News ARCHIVE

New Lists  Jan 01, 2001 10:30 PM By MCM staff

LAFEMME SHOP The buyers from LeFemme Shop have purchased cosmetics and skincare products via direct mail. The list contains the names of more than 50,000

What Slowdown?  Jan 01, 2001 10:30 PM By MCM staff

Costs are up, economic growth down – but mailers insist they aren’t worriedLike an overzealous New Year’s Eve celebrant, catalogers could be starting

Catalogs on TV  Jan 01, 2001 10:30 PM By Paul Miller

For holiday 1999, many pure-play e-commerce marketers with capital to burn spent lavishly on TV commercials touting the convenience and “coolness” of

Improving Your Receiving Line  Jan 01, 2001 10:30 PM By Mark Del Franco

A truckload of merchandise arrives at your warehouse from the vendor; your workers check it in, unload and unpack it, and put it into stock. Sounds simple,

Catalogers Cash In on the Travel Goods Market  Jan 01, 2001 10:30 PM By MCM staff

Last year, consumers spent more than $561.3 billion on travel expenditures, including transportation, lodging, recreation, and incidentals, according

New Lists  Jan 01, 2001 10:30 PM By MCM staff

PET BIRD X-PRESS The more than 43,000 buyers from the 32-page Pet Bird X-Press catalog are predominantly male with an average age of 40. These buyers

New Lists  Jan 01, 2001 10:30 PM By MCM staff

SPORTING GOODS DEALER Sporting Goods Dealer is a magazine that reaches more than 13,000 subscribers including buyers, managers, presidents, and owners

New Lists  Jan 01, 2001 10:30 PM By MCM staff

CUISINE The bimonthly publication with information about cooking and food, Cuisine, has a subscriber list of more than 100,000 names available for rental.

Happy New Millennium!  Jan 01, 2001 10:30 PM By Sherry Chiger

For the past year or so I have been moaning to anyone who would listen (and to more than a few who wouldn’t) that 2000 was not the first year of the millennium.

New Lists  Jan 01, 2001 10:30 PM By MCM staff

EVERYONE.NET Web services provider Everyone.net has a list of more than 20,000 individuals who have visited Websites that appeal to their specific interests






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