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Life after Genesis Direct: Warren Struhl launches another venture  Jul 01, 2000 9:30 PM By Paul Miller

Despite losing tens of millions of dollars in venture capital with his 1995 catalog start-up, Genesis Direct, Warren Struhl apparently had little difficulty

ONLINE TRENDS: Little interest in portals…  Jul 01, 2000 9:30 PM By Paul Miller

B-to-b catalogers see little benefit-or threat-from e-marketplacesSome e-commerce and business-to-business experts believe that b-to-b portals – also

L.L. Bean cleans up  Jul 01, 2000 9:30 PM By Moira Cotlier

Something new is in the mail for L.L. Bean buyers: skin care. The Freeport, ME-based apparel cataloger has unveiled a line of skin-care products in the

GETTING PERSONAL: …with Irwin Langer  Jun 01, 2000 9:30 PM By Irwin Langer

Irwin Langer is the director of operations for Burlington, VT-based gardening and outdoor furnishings cataloger Gardener’s Supply Co.Q. Tell us about

Balducci’s spins off direct division  Jun 01, 2000 9:30 PM By Jane E. Zarem

What started as a little gourmet grocery store in New York’s Greenwich Village 85 years ago is becoming a multichannel marketing phenomenon. Balducci’s

DISTRIBUTION COSTS: Pain in the gas for delivery  Jun 01, 2000 9:30 PM By Paul Miller

Will soaring gasoline prices boost postal and parcel rates?Are you getting sick of paying more at the pump? Think of what it’s like to fuel a fleet of

ELECTRONIC MARKETING: E-mail takes off  Jun 01, 2000 9:30 PM By Paul Miller

Many are trying e-mail promotionsThe payoff may not be enormous yet – if even quantifiable – but e-mail marketing is heating up among consumer print catalogers.A

U.K. softens the VAT  Jun 01, 2000 9:30 PM By Peter Girard

Catalog shopping became slightly cheaper in the U.K., thanks to a recent court ruling in favor of horticultural cataloger Plantiflor. The U.K. mailer

DELIVERY: Passing the white glove test  Jun 01, 2000 9:30 PM By Mark Del Franco

Premium delivery service for hefty hard goodsIn an effort to make ordering furniture by mail more convenient and attractive for consumers, several catalogers,

FINANCING: Investors cool on pure-plays  Jun 01, 2000 9:30 PM By Moira Pascale

Will lagging Web stocks affect catalog financing?Once the darling of the investment community, pure-play e-commerce companies just aren’t as hot as they






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