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News ARCHIVE

EXPANSION: NEBS and McBee team up  Mar 01, 2000 10:30 PM By Paul Miller

Acquisition lets both companies add sales channelsBy expanding its product line and introducing a 180-page catalog, business forms marketer McBee Systems

Lillian gambles on recruitment  Mar 01, 2000 10:30 PM By Mark Del Franco

Rye, NY-based gifts cataloger Lillian Vernon isn’t relying on Lady Luck when it comes to recruiting employees for its Las Vegas call center. Instead,

DIGITAL CONTENT MANAGEMENT: Need for speed spurs use of digital technology  Mar 01, 2000 10:30 PM By Melissa Dowling

Speed, simplicity, and profits are what catalogers seek from their digital content management (DCM) system, according to a survey by Menasha, WI-based

Pondering postal price hikes  Mar 01, 2000 10:30 PM By MCM staff

This month’s questionHow will the proposed postal rate hike affect your catalog circulation and projections?Not surprisingly, most of the small catalogers

APPAREL: trends analysis  Mar 01, 2000 10:30 PM By Paul Miller

Selling apparel will never be an easy job. “Just when you think you’ve figured out exactly what your customers want, everything changes – sometimes overnight,”

Minors are major for Star Struck  Mar 01, 2000 10:30 PM By Mark Del Franco

There’s nothing minor about Bethel, CT-based Star Struck’s Minor League Baseball business.Thanks to the boom in Minor League Baseball attendance (a record

DIGITAL LEADERS  Mar 01, 2000 10:30 PM By Mark Del Franco

Big Toe Sports.com proves that even small companies can reap big benefits from going digitalAdvertisements for discounted products often proclaim that

BENCHMARK 2000: OPERATIONS  Mar 01, 2000 10:30 PM By MCM staff

To satisfy customers’ need for near-instant gratification, many catalogers are investing in technology to provide better, faster service. For instance,

FOCUS: LABORATORY/SCIENTIFIC PRODUCTS – www.3s-supply.com  Mar 01, 2000 10:30 PM By MCM staff

Reviewed 1/7/00, 4:30 p.m., Netscapejust when I think this might be a snappy Website, I see a notice announcing “Last updated 9/14/98.” For shame, 3S!

A sporting chance  Mar 01, 2000 10:30 PM By Paul Miller

Just as there’s more than one way to skin a cat, Dallas-based Collegiate Pacific has found that there’s more than one way to grow a business. For the






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