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New Lists  Jan 01, 2001 10:30 PM By MCM staff

SPANISH SPEAKERS The NationsBest Spanish Speaking Mail Order Buyers file has more than 1.2 million names available for rental through KnowledgeBase Marketing.

New Lists  Jan 01, 2001 10:30 PM By MCM staff

SENIOR RESEARCH DATABASE The Senior Research Database is a list of seniors who participated in a variety of market research studies. These studies are

New Lists  Jan 01, 2001 10:30 PM By MCM staff

JOIN THE CLUB This list has the names of more than one million current and former members of continuity clubs. These names come from different types of

New Lists  Jan 01, 2001 10:30 PM By MCM staff

DOLL SHOPPERS The NationsBest Female Shoppers with Doll Loving Girls file has more than 520,000 names of mothers with girls ages 6-10 who buy dolls, toys,

New Lists  Jan 01, 2001 10:30 PM By MCM staff

PERFORMANCE DIVER This list from Performance Diver catalog has more than 166,000 scuba diving enthusiasts who have purchased items such as wet suits,

New Lists  Jan 01, 2001 10:30 PM By MCM staff

FIRE ENGINEERING The names of more than 340,000 professionals who subscribe to Fire Engineering for information about fire fighting equipment and techniques

NEW CATALOGS  Jan 01, 2001 10:30 PM By Shayn Ferriolo

`Chicken Soup’ Goes Gourmet Reading Etc. tested its new catalog locally `so that we could make mistakes on a small scale.’Publishing company HCI Communications

B-to-B Mailers Singing the Blues  Jan 01, 2001 10:30 PM By Mark Del Franco

The computer catalogers fared better than the general b-to-b mailers: All either turned a profit or cut their losses for the quarter.So much for heading

New Lists  Jan 01, 2001 10:30 PM By MCM staff

CRAFTS REPORT Crafts Report is a business journal for the crafts industry with more than 13,000 subscribers. The subscribers spend an average of $29 on

Executive Greetings Welcomes Acquisitions  Jan 01, 2001 10:30 PM By Mark Del Franco

The b-to-b cataloger has capital to spend but is having a tough time finding companies to buyThe $110 million Executive Greetings, which produces 20 titles,






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