backword  Apr 01, 2001 9:30 PM By MCM staff

We Win Some My company, MidwayUSA, a cataloger mailing about 5 million pieces a year, has been subscribing to Catalog Age for many years. I enthusiastically

Getting Personal with…Daryle Scott  Apr 01, 2001 9:30 PM By MCM staff

Daryle Scott is president/CEO/founder of Jacksonville, FL-based Venus Swimwear. Where did you grow up? All over the East Coast. I was an AT&T brat. What

Operations & Management: The ABCs of ABC Slotting  Apr 01, 2001 9:30 PM By Mark Del Franco

Old Glory implemented an ABC slotting program with the help of catalog management system Ecometry. Warehouse management system reports can help you identify

Gold Violin Welcomes Seniors  Apr 01, 2001 9:30 PM By Moira Cotlier

To better target its audience of affluent seniors, Charlottesville, VA-based Gold Violin has partnered with 12 companies, including Procter & Gamble,

Eye on B-to-B: Best-Buyer Plan Keys to Success  Apr 01, 2001 9:30 PM By Karen Kroll

In addition to determining your best customers and calculating the sales increase needed to cover the cost of a best-buyer program, several other factors

On the Scene at NEMOA: Cautious Mood  Mar 29, 2001 10:30 PM By Mark Del Franco

Cambridge, MA

Ken Hawk Steps Down As CEO of iGo  Mar 28, 2001 10:30 PM By Moira Cotlier

Reno, NV–Eight years after launching his business in a garage, Ken Hawk is stepping down as CEO/chairman of batteries and electronic accessories cataloger

Fingerhut, AT&T to Offer Cobranded Internet Service  Mar 28, 2001 10:30 PM By MCM staff

Minneapolis–Fingerhut Cos. has put a finger in another pie. The cataloger has partnered with AT&T WorldNet Service to offer a cobranded Internet service

Eddie Bauer Approaches CRM Through Channel Motivation Process  Mar 28, 2001 10:30 PM By Melissa Dowling

Oak Brook, IL–With a catalog, a retail chain, and a Website, apparel marketer Eddie Bauer has taken a closer look at customer relationship management

Movers and Shakers  Mar 28, 2001 10:30 PM By MCM staff

Sport Supply Group, a Dallas-based business-to-business catalog of sports equipments, promoted Eugene Grant to executive vice president of sales and marketing.

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