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BUSINESS-TO-BUSINESS  May 01, 2000 9:30 PM By Mark Del Franco

Launched just eight years ago, Lands’ End’s corporate sales division now accounts for more than 10% of the apparel cataloger’s $1.32 billion in annual

FOCUS: RESTAURANT SUPPLIES – economy paper and restaurant supply  May 01, 2000 9:30 PM By MCM staff

Reviewed March 15, 10:30 a.m., Explorer 4.5 (www.economysupply.com)i don’t understand the significance of the company’s logo, a strange-looking man with

TRENDS: The big b-to-b issues  May 01, 2000 9:30 PM By Paul Miller

Postal and paper costs, disintermediation weigh on mailers’ mindsAsked what their greatest challenges and concerns are, business-to-business catalogers

Increasing Web sales through data analysis  May 01, 2000 9:30 PM By Ken Burke

If you want to increase your ‘Net sales, you need a solid reporting system that provides you with specific details about your users’ behavior – information

Catalog Awards finalists  May 01, 2000 9:30 PM By MCM staff

Judges of Catalog Age’s 15th Annual Catalog Awards have named 64 finalists in 24 categories from a field of 206 entries. Additional finalists in the international

How we catalogers can win on the Web  May 01, 2000 9:30 PM By Michael Tiernan

Welcome to cyberspace, the American dream, the frontier of the new millennium, and an unprecedented opportunity for direct marketers to use their skills

Cyberspace as a source for paper  May 01, 2000 9:30 PM By Peter Girard

Would you buy your paper from eBay? A growing number of Web-based companies believe that catalogers and other high-volume paper buyers will soon comb

BUSINESS-TO-BUSINESS: Multiple Zones plugs into Microsoft  May 01, 2000 9:30 PM By Mark Del Franco

Cataloger becomes software giant’s primary supplierLooking to make your company’s stock price nearly double? Become a primary supplier for Microsoft Corp.On

Gaiam works to own the `LOHAS’ market  Apr 01, 2000 10:30 PM By Peter Girard

Before going public last October, Broomfield, CO-based cataloger Gaiam needed a succinct description of its market niche. It came up with LOHAS: Lifestyles

FOCUS: BABY PRODUCTS – the natural baby catalog  Apr 01, 2000 10:30 PM By MCM staff

Reviewed Jan. 25, 1:15 p.m., Explorer 5.0 (store.yahoo.com/naturalbaby/naturalbaby.html)a friend of The Cybercritic’s who was intent on raising a child






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