My Seasons  Jan 01, 2001 10:30 PM By MCM staff

Spring is just around the corner, and with that in mind, the Cybercritic digs into Websites selling gardening productsReviewed October 25, 3:30 p.m.,

Using Web-Customer Data  Jan 01, 2001 10:30 PM By Paul Miller

Customer data captured online can range from `basic registration information’ to details about navigation paths and the most-visited pagesSurgical Supply

New Lists  Jan 01, 2001 10:30 PM By MCM staff

LOGOS RESEARCH The file of more than 1 million buyers from Logos Research Systems, publishers of biblical software and reference materials in a variety  Jan 01, 2001 10:30 PM By Stuart Cohen

In September, Web pure-play entered the print catalog channel with a 36-page book. The Portland, OR-based women’s athletic apparel marketer mailed

New Lists  Jan 01, 2001 10:30 PM By MCM staff

GAMECHATTER GameChatter is a free biweekly newsletter from interactive gaming network iEntertainment. This newsletter is sent electronically and via regular

New Management  Jan 01, 2001 10:30 PM By MCM staff

PERFORMANCE BICYCLE This file, consisting of 66% men and 22% women, has more than 260,000 buyers from the Performance Bicycle catalog. Buyers spend an

Merch Mishap Gets `Whacked’  Jan 01, 2001 10:30 PM By Moira Cotlier

What seemed like a brilliant merchandising idea at the time turned out to be a production nightmare for Corte Madera, CA-based Restoration Hardware. But

Mailer Fits Seven Continents in One Book  Jan 01, 2001 10:30 PM By William R. Brett

It’s a big, beautiful world out there. By redesigning its catalog, Wilderness Travel intends to help customers and prospects see more of it.In October,

InStyle Catalog Already Out  Jan 01, 2001 10:30 PM By Moira Cotlier

While cataloger Williams-Sonoma took the plunge into magazine publishing with the recent launch of Taste, fashion and entertainment magazine InStyle launched

New Lists  Jan 01, 2001 10:30 PM By MCM staff

DREAM PRODUCTS There are more than 240,000 buyers of products such as the Universal Ink Jet Refill Kit and the Dual Compartment Thermal Cooler from space

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