Mailer Fits Seven Continents in One Book  Jan 01, 2001 10:30 PM By William R. Brett

It’s a big, beautiful world out there. By redesigning its catalog, Wilderness Travel intends to help customers and prospects see more of it.In October,

InStyle Catalog Already Out  Jan 01, 2001 10:30 PM By Moira Cotlier

While cataloger Williams-Sonoma took the plunge into magazine publishing with the recent launch of Taste, fashion and entertainment magazine InStyle launched

New Lists  Jan 01, 2001 10:30 PM By MCM staff

DREAM PRODUCTS There are more than 240,000 buyers of products such as the Universal Ink Jet Refill Kit and the Dual Compartment Thermal Cooler from space

New Lists  Jan 01, 2001 10:30 PM By MCM staff

FISHING LICENSE HOLDERS This newly compiled database features more than 4.2 million fishing license holders compiled from state registration records.

Cleaning Up for Better Response  Jan 01, 2001 10:30 PM By MCM staff

Skimp on list hygiene and you risk being penny-wise and pound-foolishWithin a year of standardizing and clearing its house file, Alaska Wild Berry Products

New Lists  Jan 01, 2001 10:30 PM By MCM staff

AUTO RESTORER The more than 50,000 hobbyists who subscribe to Auto Restorer are interested in product information and do-it-yourself restoration tips.

Online Asset Exchange  Jan 01, 2001 10:30 PM By Stuart Cohen

Realizing that not all businesses are inclined to buy industrial equipment via the Web, San Diego-based Online Asset Exchange launched a print catalog

New Lists  Jan 01, 2001 10:30 PM By MCM staff

BETTY CROCKER The 325,000 mail order buyers from the Betty Crocker catalog from General Mills Corp. are now available as a new list from Madison Direct

New Lists  Jan 01, 2001 10:30 PM By MCM staff

DOWN HOME IN NORTH CAROLINA The subscriber list from Our State: Down Home in North Carolina has more than 67,000 individuals who like to be updated about  Jan 01, 2001 10:30 PM By Stuart Cohen

In September, Web pure-play entered the print catalog channel with a 36-page book. The Portland, OR-based women’s athletic apparel marketer mailed

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