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News ARCHIVE

INTERNATIONAL: EU moves ahead on e-commerce law  Feb 01, 2000 10:30 PM By Shannon Oberndorf

On Dec. 7, the 15 nations of the European Union (EU) agreed on an e-commerce law that would create a single set of Internet transaction guidelines. Now

Colorful word images that still SELL  Feb 01, 2000 10:30 PM By Herschell Gordon Lewis

I’m rich with wristwatches. I have a Patek-Philippe, a Rolex, a Breitling, a Baum & Mercier, a Universal, even a Casio. The one watch I no longer have

LEGISLATION: No Internet taxes-yet?  Feb 01, 2000 10:30 PM By Shannon Oberndorf

Commission is leaning toward recommending a delayThe Advisory Committee on Electronic Commerce (ACEC) still has one more meeting to go before it makes

Euro anticlimax  Feb 01, 2000 10:30 PM By Moira Pascale

Much ado about nothing: That sums up catalogers’ view of the Jan. 1, 1999, debut of the euro. While Austria, Belgium, Finland, France, Germany, Ireland,

INTERNATIONAL: Translating catalog design  Feb 01, 2000 10:30 PM By MCM staff

What are some guidelines for international catalog creative?James Dempster: When it comes to mailing into Japan, there are the obvious strategies an American

MORE THAN eye CANDY  Feb 01, 2000 10:30 PM By Shannon Oberndorf

There’s a time and place for everything. And when it comes to developing a Website, it’s easy to get carried away with all the technological bells and

Debating `list fatigue’  Feb 01, 2000 10:30 PM By Peter Girard

This month, we launch a List Watch Q&A feature, in which we ask list pros to give us their `take’ on a hot list issue.The most recent Catalog Age Benchmark

ONLINE SERVICE: Cultivating super cyber reps  Jan 01, 2000 10:30 PM By Mark Del Franco

What to look for in your e-mail service repsWhen assigning staff to answer queries and solve customer problems via e-mail, think twice before giving your

ONLINE MARKETING: BATTLE FOR E-DOMINION  Jan 01, 2000 10:30 PM By Mark Del Franco

Diverse arsenal helps catalogers take on the `dot-coms’When e-commerce began heating up five years ago, many pundits felt catalogers had the edge over

BUSINESS-TO-BUSINESS: More ups than downs  Jan 01, 2000 10:30 PM By Mark Del Franco

With a few exceptions, 3Q ’99 looks just like 3Q ’98Of the 12 publicly traded business-to-business catalogers tracked by Boston-based investment bank






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