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This month’s questionWhat do you think will be the biggest issue facing small catalogers in the next year?Competition with bigger companies, rising production
We recently had an employee leave us to work for a larger catalog company. We replaced that individual with someone from another catalog. Around the same
In response to the October Editor’s Page (“Avoiding the `Genesis effect’”) on cataloger Genesis Direct: I loved the first book of the Torah, enjoyed the
Concepts Direct launches BotWebWhat does multititle cataloger Concepts Direct have in common with BotWeb, a new catalog-focused online shopping portal?
In the early days of e-commerce, many users surfed the Internet to research product information; then after comparing prices and features, they would
Conventional list wisdom dictates that magazine subscribers, despite having bought a product they receive through the mail, are not mail order buyers.
On Nov. 3, Minneapolis-based Fingerhut Cos. announced plans to acquire $180 million Garfield, NJ-based Popular Club Plan from J. Crew Group for an undisclosed
New law requires switch from opt-out to opt-inBeginning in June, marketers’ access to information compiled by state departments of motor vehicles (DMVs)
The Middle East might seem an unlikely market for general merchandiser Spiegel to test. But Scott Weiler, director of business development and promotion
The concept of merchandising on the Internet is no different from merchandising for your print catalog or store. It’s all about providing the right product