News ARCHIVE

Harry and David, Christmas 1998  Sep 01, 1999 9:30 PM By Laura Beaudry

One word is typically all you need to describe a Harry and David food catalog: yum. And this Christmas book, which tied for the Silver Award, is no exception.

Harry and David’s Northwest Express  Sep 01, 1999 9:30 PM By Moira Pascale

The Internet may be a high-tech shopping medium, but Northwest Express’s Website of gifts, home goods, and apparel is as earthy as a walk in the Oregon

Hanna Andersson, Holiday 1998  Sep 01, 1999 9:30 PM By Melissa Dowling

Sweden is known for more than its meatballs. The Scandinavian country is also a source of colorful, quality children’s clothing – like the kid’s garments

McHugh bill may be DOA  Sep 01, 1999 9:30 PM By MCM staff

Time may be running out for H.R. 22 – also known as the Postal Modernization Act – which Rep. John McHugh (R-NY) has been pushing for nearly five years

Catalyst, 1998 Cycling Guide  Sep 01, 1999 9:30 PM By Moira Pascale

The cover image of a suited-up cyclist pedaling through a sunny meadow “does a good job creating interest in the catalog’s products,” says one Annual

FULFILLMENT: Building back-end.com  Aug 01, 1999 9:30 PM By Mark Del Franco

Web marketers once touted their virtual warehouses as a competitive advantage they enjoyed over traditional catalogers. By acting as a drop-shipper, without

CONSUMER CATALOGERS: Cutting losses by cutting circ  Aug 01, 1999 9:30 PM By Mark Del Franco

Of the 20 publicly traded catalogers and cataloger/retailers tracked by Catalog Age, 75% improved their first-quarter sales over last year’s, while 50%

Cashing in on the e-commerce frenzy  Aug 01, 1999 9:30 PM By Nick Holland

With public catalog companies trading at 12-25 times after-tax earnings while e-commerce companies such as Amazon.com trade at 12-25 times sales, smart

New line, new look at Artville  Aug 01, 1999 9:30 PM By Peter Girard

While its competitors focused on stock photography, the Artville catalog prided itself on specializing in stock illustrations. But after three years of

Call centers: Applying peer pressure  Aug 01, 1999 9:30 PM By Mark Del Franco

Would you buy more from a telephone rep who sounds just like you? Some catalogers are betting that their customers would, and are hiring call center employees






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