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ECONOMIC TRENDS: Sales slowdown?  Aug 01, 2000 9:30 PM By Mark Del Franco

Mailers downplay sluggish economyJust six months ago, consumer confidence was nearly at a record high, unemployment was almost at a record low, and the

From b-to-b supplier to partner, via the Web  Aug 01, 2000 9:30 PM By Robert J. Murray

In the business-to-business world, the World Wide Web is one of the most lucrative opportunities for growth to come along in years. According to Forrester

BANKRUPTCY PROTECTION: Frederick’s files Chapter 11  Aug 01, 2000 9:30 PM By Paul Miller

Despite filing, no layoffs or cutbacks are plannedAlthough Frederick’s of Hollywood filed for Chapter 11 bankruptcy protection last month, catalog vice

Herb farmers’ adventures in multichannel  Jul 01, 2000 9:30 PM By Shayn Ferriolo

You don’t have to be big to go multichannel. Fredericksburg Herb Farm, a 15-year-old company with sales of less than $5 million – and with just 30 employees

DMA catalog members dropping  Jul 01, 2000 9:30 PM By Paul Miller

The number of catalog companies that belong to the Direct Marketing Association has decreased less than 6% over the past three years. But while catalogers

Web marketing is Kids Stuff  Jul 01, 2000 9:30 PM By Paul Miller

A year ago, the Website of $16.7 million children’s products mailer Kids Stuff was still in the conceptual stage. But by the first quarter of 2000, the

Being a leader in dot-com times  Jul 01, 2000 9:30 PM By Sydney Klevatt

It’s a dot-com world, incredibly fast-paced and ever-changing. And as a result, traditional catalogers are being threatened by new competition that doesn’t

EXCHANGES: Sharing less with their rivals  Jul 01, 2000 9:30 PM By Peter Girard

Some exchange less because fewer competitive lists are availableAre catalogers becoming reluctant to share names with their competitors? Opinions of sources

at deadline  Jul 01, 2000 9:30 PM By MCM staff

PLAYBOY SELLS COLLECTORS’ CHOICE CATALOG Four months after putting its Collectors’ Choice Music and Critics’ Choice Video catalogs on the market, Playboy

LEGISLATION: No Internet taxes till ’06?  Jul 01, 2000 9:30 PM By Paul Miller

House approves ‘Net tax ban legislation; next stop is the SenateThe first hurdle in extending the Internet sales tax ban to October 2006 has been cleared.






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