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News ARCHIVE

Gump’s By Mail, Interiors, Autumn Preview 1999  Sep 01, 2000 9:30 PM By Moira Cotlier

From the front cover to the back, Gump’s By Mail’s home furnishings catalog “maintains its long-standing image,” to quote a judge, of appealing to upscale

at deadline  Sep 01, 2000 9:30 PM By MCM staff

DELIA’S TO MERGE WITH ITURF AND SELL NONCORE TITLES A little more than a year after teen apparel cataloger/retailer Delia’s spun off its online portal

Magellan’s, Fall 1999  Sep 01, 2000 9:30 PM By Sabrina Home

With an A-to-Z offering of nearly every travel item under the sun, crisp graphic images and clever, concise copy, Magellan’s captures the imagination

MANAGEMENT SOFTWARE REVIEW  Sep 01, 2000 9:30 PM By MCM staff

Vermont Teddy Bear on CatMan This month, Arthur Borden, direct mail manager of stuffed bears marketer Vermont Teddy Bear, reviews the CatMan catalog management

backword  Sep 01, 2000 9:30 PM By MCM staff

Bean keeps it brief OK, by now we all know that the 88-year-old L.L. Bean is a mail order master. But a recent shopping experience with the venerable

Art Institute of Chicago, Gift Catalog 1999-2000  Sep 01, 2000 9:30 PM By Moira Cotlier

“What is that on the cover?” asked one judge of Art Institute of Chicago’s winter 1999-2000 catalog. The soft-focus image depicting reeds and flowers

OPERATIONS  Sep 01, 2000 9:30 PM By Mark Del Franco

Lessons from last Avoiding online fulfillment snafus this holiday season As the 20th-century philosopher George Santayana said, those who do not learn

Jackson & Perkins, New Roses 2000  Sep 01, 2000 9:30 PM By Moira Cotlier

“Color leaps off the page,” noted one judge about the cover of Jackson & Perkins’s New Roses 2000 catalog. The judges loved the catalog’s use of the cover

Modern Farm targeting `sundowners’  Sep 01, 2000 9:30 PM By Moira Cotlier

With the number of farms in the U.S. dwindling – from more than 6 million in 1920 to less than 2 million today, according to research firm Landx – agricultural

LIST ROUNDTABLE  Sep 01, 2000 9:30 PM By MCM staff

Fall/holiday rental activity steady For catalogers, curve balls such as the Olympics, elections, anticipated postal rate hikes, and economic cooling can






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