MCM Growing Global

Subscribe


 

News ARCHIVE

In search of CRM  Jan 01, 2000 10:30 PM By Diane Cyr

It’s the buzzword among marketing proselytizers, visionaries, and MBA-types. But even catalogers that recognize the term `customer relationship management’

Executive Greetings greets changes  Jan 01, 2000 10:30 PM By Mark Del Franco

When San Francisco buyout firm Behrman Capital became the majority shareholder in $110 million Executive Greetings in September, it announced that the

ONLINE SERVICE: Cultivating super cyber reps  Jan 01, 2000 10:30 PM By Mark Del Franco

What to look for in your e-mail service repsWhen assigning staff to answer queries and solve customer problems via e-mail, think twice before giving your

ONLINE MARKETING: BATTLE FOR E-DOMINION  Jan 01, 2000 10:30 PM By Mark Del Franco

Diverse arsenal helps catalogers take on the `dot-coms’When e-commerce began heating up five years ago, many pundits felt catalogers had the edge over

BUSINESS-TO-BUSINESS: More ups than downs  Jan 01, 2000 10:30 PM By Mark Del Franco

With a few exceptions, 3Q ’99 looks just like 3Q ’98Of the 12 publicly traded business-to-business catalogers tracked by Boston-based investment bank

A postal rate hike in 2001 is a rip-off!  Jan 01, 2000 10:30 PM By Mike Muoio

All the hubbub in the mailing industry is currently centered on the “spiritual ritual” known as postal rate making.The tribal leaders and medicine men

Bank tries to get casualwear right  Jan 01, 2000 10:30 PM By Paul Miller

Last May, when Timothy Finley announced his retirement as CEO of menswear cataloger/retailer Jos. A. Bank Clothiers, he said in a statement that the $187.2

Can wine be fruitful?  Jan 01, 2000 10:30 PM By Peter Girard

In November, two Internet wine merchants, Wine.com and Send.com, announced huge infusions of venture capital totaling $90 million. A third marketer, WineShopper.com,

E-MAIL CREATIVE: Getting your e-mails read  Jan 01, 2000 10:30 PM By Moira Pascale

According to Internet consulting firm Fry Multimedia, more than 20% of e-mail recipients made a purchase after reading an e-mail promotion. But as more

LEGISLATIVE ROUNDUP: Congress prefers privacy  Jan 01, 2000 10:30 PM By Shannon Oberndorf

Several privacy-related bills are passed before winter recessWho says nothing ever gets done in Washington? Although the 106th Congress did leave several






© 2015, Access Intelligence, LLC. All rights reserved.