News ARCHIVE

Illume  Feb 01, 1999 10:30 PM By MCM staff

With more and more people burning for candles, it’s no wonder that manufacturer/wholesaler/retailer Illume has exceeded response expectations with its

Gift-Ties  Feb 01, 1999 10:30 PM By MCM staff

For a new twist on an old gift idea, buyers can now surf to Gift-Ties. “We saw a need in the online world for a place where a woman could get a gift for

‘Jobbers’ sweep out overstocks  Feb 01, 1999 10:30 PM By Mark Del Franco

No matter how prescient the merchandiser, every cataloger at some point ends up with overstock. While there are a range of liquidation options, including

Apparel in peril  Feb 01, 1999 10:30 PM By Shannon Oberndorf

Casual apparel catalogers Lands’ End and L.L. Bean reported near-flat sales over the past year. Multititle clothing mailer Brylane suffered a 4.7% drop

Carriers, unions duke it out  Feb 01, 1999 10:30 PM By Paul Miller

The end of 1998 brought some uncertainty in regard to catalog and parcel carriers’ union relations. The good news: Federal Express pilots are likely to

Inspired By…  Feb 01, 1999 10:30 PM By MCM staff

Kimber Bishop-Yankee has found a way to “promote the self-esteem of women”-and get paid for it. In November she launched Inspired By…, a Berkley, MI-based

Front-end Web strategies  Feb 01, 1999 10:30 PM By Matthew Cohn

Web marketers such as online bookstore Amazon.com are quickly learning that customization can lead to cobranding and Web partnerships. Amazon.com’s innovative

New catalog toasts booming wine market  Feb 01, 1999 10:30 PM By Mark Del Franco

According to New York market research firm Impact Databank, 210.7 million cases of wine were shipped in the U.S. in 1997, up 4% from 202.5 million cases

UPS announces rate hikes  Feb 01, 1999 10:30 PM By Paul Miller

For the most part, United Parcel Service is taking it easy on catalogers and other shippers in its annual rate increase, which takes effect Feb. 8. Ground

Victoria reveals her secrets  Feb 01, 1999 10:30 PM By Paul Miller

Victoria’s Secret catalog president/CEO Cindy Fields has helped to nearly double the company’s catalog sales, from $436 million in 1993 to $760 million






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