News ARCHIVE

The Cottura Catalog, 1997/98 Edition  Sep 01, 1998 9:30 PM By MCM staff

Each year, The Cottura Catalog seems to get better. This year, judges are wowed right off the bat by the odd shape and the imaginative cover of this Silver

Intranet marketing, by the book  Sep 01, 1998 9:30 PM By MCM staff

Do you know how much your company spends on business-related books annually? If not, you’re not alone. That’s why on July 14, barnesandnoble.com, the

Magic Attic Club, Fall 1997  Sep 01, 1998 9:30 PM By MCM staff

‘I loved this catalog,” exclaims one judge. “It’s a simple, well-presented concept that conveys inclusion, fun, and quality product.”Indeed, the Magic

At Deadline  Sep 01, 1998 9:30 PM By MCM staff

FINGERHUT TO BUY ARIZONA MAIL ORDER, LAUNCHES YOUTH CATALOG Fingerhut, whose $1.5 billion catalog business sells predominately electronics, housewares,

Creative Kidstuff, Wishes 1997  Sep 01, 1998 9:30 PM By Sophia Burke

The Creative Kidstuff catalog is like a toy chest. The Wishes 1997 edition is not super-organized, stolid, and adult; it’s jam-packed with multicolored

New Pig  Sep 01, 1998 9:30 PM By Lynn Dougherty

Industrial safety products cataloger New Pig regularly receives praise for its loyalty-engendering marketing. Nonetheless, the Tipton, PA-based mailer

Coach, Holiday Preview 1997  Sep 01, 1998 9:30 PM By Melissa Dowling

Elegant, timeless, seasonless.” That’s how one judge describes the cover of the Silver Award-winning Coach catalog, yet such adjectives could also be

Backroads, 1998 Distinctive Bicycling Vacations  Sep 01, 1998 9:30 PM By Sophia Burke

The awe-inspiring landscapes and sensuous copy of the Backroads 1998 catalog is enough to whet the appetite of explorers and couch potatoes alike. The

Dealmakers rev up again  Sep 01, 1998 9:30 PM By MCM staff

Second-quarter merger and acquisition activity was up 36% from this time last year and up 76% from the first quarter of ’98. Catalogers completed 30 transactions

The Cottura Catalog, 1997/98 Edition  Sep 01, 1998 9:30 PM By Melissa Dowling

From Tuscan tiles to Florentine fruit-patterned dinnerware, Cottura has the world of fine Italian ceramics covered. And the cataloger/ retailer’s comprehensive






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