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New Selects  Sep 01, 2000 9:30 PM By MCM staff

CHRISTIANITY TODAY The Christianity Today Masterfile is now selectable by presence of children, as well as by the age ranges of the children, their gender,

Bluemercury  Sep 01, 2000 9:30 PM By Shayn Ferriolo

To provide discerning beauty products buyers with another shopping channel, cosmetics Web marketer/retailer Bluemercury is now mailing a print catalog.

New Lists  Sep 01, 2000 9:30 PM By MCM staff

WOMEN WITH PCS The names of more than 4 million women with PCs at home are available through Worldata. All names in the file have responded to direct

Freeport Studio, Summer 1999  Sep 01, 2000 9:30 PM By Moira Cotlier

The unique cover photo is eye-catching “and makes you stop to understand it,” said one judge about Freeport Studio, the year-old spin-off of women’s apparel

Lab Safety Supply, Spill Cleanup Direct, Spring/Summer 1999  Sep 01, 2000 9:30 PM By Moira Cotlier

As Sesame Street’s Ernie might sing: Rubber ducky, you’re the one – for Lab Safety’s catalog cover, that is. Nearly all the judges raved about the cover’s

Mountain Travel-Sobek, 2000  Sep 01, 2000 9:30 PM By Shayn Ferriolo

The first thing that strikes you about this edition of the Mountain Travel-Sobek catalog is its tag line, “Dream 2000.” This aptly describes the catalog’s

Hanna Andersson, Spring 1999  Sep 01, 2000 9:30 PM By Shayn Ferriolo

When selling a product such as children’s apparel, warmth is key. And the warmth of Hanna Andersson’s spring ’99 edition really won over the Annual Catalog

Backroads, 2000-2001  Sep 01, 2000 9:30 PM By Sabrina Home

With larger-than-life action shots, worldwide vistas, and quick, trip-at-a-glance copy, Backroads takes readers hiking at the foot of the Pyrenees mountains,

New Management  Sep 01, 2000 9:30 PM By MCM staff

APPLESEED’S Millard Group will now manage the list, package insert, and catalog blow-in programs for women’s apparel cataloger Appleseed’s. The list consists

Gall’s, Fall 99D  Sep 01, 2000 9:30 PM By Moira Cotlier

The cover for Gall’s Fall 99D catalog is packed with product arranged in what one judge described as an “unusual pyramid spatial element.” A judge said,






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