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News ARCHIVE

FULFILLMENT Brylane’s big operation  Jul 01, 1998 9:30 PM By Yvonne Moran

Brylane, the $1.3 billion catalog powerhouse, is not only a leader in specialty-size apparel, but it also claims to be a master in high-volume, low-cost

FALL MAILING BLITZ  Jul 01, 1998 9:30 PM By Yvonne Moran

Coming off a solid spring season, and buoyed by the strong economy and the prospect of a delayed (and manageable) postal rate increase, consumer catalog

Cyberservice Hello, is anybody out there?  Jul 01, 1998 9:30 PM By Shannon Oberndorf

Most Internet catalogers, like print catalogers, know the value of superior customer service. They also know the barriers to service that are inherent

Bridging the customer value gap  Jul 01, 1998 9:30 PM By Lisa Henderson

Rather than relying on the promise of new customers, catalogers must become smarter at identifying opportunities for business growth by digging deeper

Down on distributors  Jul 01, 1998 9:30 PM By Paul Miller

A survey released in April by the Northfield, IL-based consulting firm Industrial Performance Group (IPG) shows that manufacturers are highly critical

Focus group scolds USPS  Jul 01, 1998 9:30 PM By Paul Miller

The U.S. Postal Service has a lot more work ahead if it wants to become a serious rival to United Parcel Service in the residential parcel shipping market.

New Catalogs  Jul 01, 1998 9:30 PM By Sophia Burke

The Clayton Catalog A cigar is more than just a smoke these days. The $6 billion cigar industry includes accessories such as lighters, cutters, and humidors-items

Filling Runyon’s shoes  Jul 01, 1998 9:30 PM By Paul Miller

While the U.S. Postal Service Board of Governors has been under attack for pursuing what many mailers feel is an unnecessary rate increase, it’s drawing

Office Depot/Viking: big numbers  Jul 01, 1998 9:30 PM By Shannon Oberndorf

Just six weeks after rival and one-time merger partner Staples bought office supplies cataloger Quill (see Catalog Age, May), $6 billion office supplies

Gardening, jewelry are hot  Jul 01, 1998 9:30 PM By Paul Miller

Consumers bought gardening supplies and jewelry more often and in greater quantities than products in any other category during the 1997 fall/holiday






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