J. Jill joins crowded home market  Jun 01, 1998 9:30 PM By MCM staff

DM Management, the $135 million parent company of the J. Jill and Nicole Summers women’s apparel catalogs, plans to hop on the home goods bandwagon. The

Not just for children anymore  Jun 01, 1998 9:30 PM By Laura Beaudry

Portland, OR-based children’s apparel mailer Hanna Andersson has gone beyond offering grown-ups a limited selection of what some company executives refer

At deadline  Jun 01, 1998 9:30 PM By MCM staff

RATE COMMISSION REDUCES POSTAGE HIKE On May 11, the Postal Rate Commission (PRC), the independent government agency that has deliberated over the U.S.

Is the Census in danger?  Jun 01, 1998 9:30 PM By Kris Oser

The U.S. Census is the mother of all databases. The federal government allocates more than $100 billion in federal funds based on census data. And for

Life after Brainstorms  Jun 01, 1998 9:30 PM By MCM staff

Anatomical Chart Co. president Marshall Cordell, who last September sold his $12 million Brainstorms novelties catalog to multititle mailer 800-Trekker,

More channels, more challenges  Jun 01, 1998 9:30 PM By Jack Schmid

For the past 10 years, change has been the norm in cataloging, fueled by seasoned marketers, technological innovations, and increasingly demanding customers.

Forecasts and forethoughts  Jun 01, 1998 9:30 PM By Sophia Burke

We will be moving toward customization and personalization in our catalog offerings. People will be able to pick and choose from the items in the catalog

Go east, future catalog merchants  Jun 01, 1998 9:30 PM By KATHY REVELLO

As a catalog merchant during the 1980s, I was constantly educated, romanced, and amazed by the color and creativity of the artistry from major European

Three Trends that will drive Creative  Jun 01, 1998 9:30 PM By Herschell Gordon Lewis

As the catalog industry marches with increasing good health toward the 21st century, three separate creative trends are becoming noticeable. What makes

Brave new call center  Jun 01, 1998 9:30 PM By Joseph E. Smith

As the virtual nerve center of the catalog industry, the call center often functions as a cataloger’s only point of interactive customer contact. As such,

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