PerformanceParts.com Expands Internationally with ChannelAdvisor Marketplaces

ChannelAdvisor announced that PerformanceParts.com is using ChannelAdvisor Marketplaces to connect online consumers with its automotive performance parts and truck accessories on Amazon, eBay Motors, Newegg and Sears.

PerformanceParts.com uses ChannelAdvisor Marketplaces to list, manage and optimize product listings on each marketplace, sell internationally and monitor inventory to ensure stock levels are accurate on each site.

“After evaluating ChannelAdvisor’s software, we got on board and started loading inventory through its platform right away,” said Greg Griffith, PerformanceParts.com general manager. “We quickly saw the benefits. Since using ChannelAdvisor Marketplaces, we’ve increased our SKUs on eBay Motors by 600 percent and grown our online sales by more than 250 percent year over year.”

As PerformanceParts.com’s ecommerce business took off, the company began receiving a significant amount of order requests from overseas. PerformanceParts.com started using the Global Shipping Program (GSP) on eBay to ship items from its domestic warehouses and deliver them to international buyers. The company has seen a large percentage of its product sales come from Canada, Russia and the U.K.

“We started selling internationally using GSP on eBay, which made it easy to sell globally by helping us with logistics. All we had to do was supply the products and sell them,” said Griffith. “EBay Motors and other marketplaces have helped us meet demand in other countries where different types of products are popular. We wouldn’t have been able to successfully expand our international reach without ChannelAdvisor.”

Partner Content

The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.
Strategies for Maximizing Mobile Point-of-Sale Technology - NetSuite
Learn the top five innovative ways to utilize your mobile POS technology to drive customer engagement, increase sales and elevate your brand.