Record-setting Thanksgiving Day ecommerce sales set the stage for a record Black Friday with online sales growing 18.9% over the same period last year, according to the the IBM Digital Analytics Benchmark. The biggest surge came from mobile sales which reached 21.8% of total online sales for Black Friday, a 43% increase.
Integrated shopping trends have ruled the day – and night – as Shop Your Way members and customers took advantage of more options to get doorbuster savings at Sears for Thanksgiving Day and Black Friday 2013.
Ecommerce sales reached $1.93 billion on Black Friday, an increase of 39% over Black Friday 2012, according to Adobe Digital Index 2013 online shopping data.
Thanksgiving Day became a $1 billion ecommerce sales day. Actual sales came in at $1.062 billion, according to the Adobe analysis based on 180 million visits to more than 1,000 U.S. retail websites.
Walmart.com processed nearly 400 million page views on Thanksgiving Day, including customers who used mobile devices and tablets.
A recent survey of nearly 1,000 merchants has found that Black Friday and Cyber Monday might not be a major success in terms of sales for some retailers. In fact, according to the survey from Newtek Business Services, 70% believe their sales on Black Friday and Cyber Monday will remain unchanged compared to 2012 sales.
For the holiday season-to-date, $18.9 billion has been spent online using desktop computers, marking a 14% increase versus the corresponding days last year. comScore says that trend will continue through the end of the holiday season.
Sears and Kmart will make Cyber Monday 2013 seem to last forever… The Sears Holding-owned mass merchants will kick off Cyber Monday sales on Sunday, and run specials through Tuesday.
Less than 7 weeks after Jo.s A. Bank looked to acquire troubled apparel merchant Men’s Wearhouse, Men’s Wearhouse made an offer Tuesday to acquire Jos. A. Bank for $1.2 billion.
Walmart Stores Inc’s board of directors has elected company veteran Doug McMillon to succeed Mike Duke as president and chief executive officer, effective Feb. 1. McMillon was also elected to the company’s board of directors effective immediately.