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PR Newswire ARCHIVE

Study Finds 44% of Mobile Shoppers Will Not Return to a Non Mobile Ready Site  May 29, 2013 8:54 PM By Erin Lynch

A recent study from Kentico Software has found that 76% of smartphone users and 78% of tablet users return often to websites that look good and work well on their mobile devices. But for those sites that are not designed responsively, 44% will never go back and 52% will not return on a regular basis.

Corporate Buyers Expect Online Spending to Increase  May 29, 2013 4:29 PM By Daniela Forte

Acquity Group’s 2013 State of B2B Procurement Study discovers 40% of corporate buyers spend at least half of their procurement budget online, but many suppliers lack the online capabilities they demand.

Brick and Mortar Retailers Beat Out Online Counterparts  May 29, 2013 3:03 PM By Erin Lynch

As online retailing has become a force to be reckoned with in the retail industry, a close look at how brand equity varies for brick and mortar vs. online brands beckons. Measuring many online retail brands for the first time in the 2013 Harris Poll EquiTrend Study shows that when it comes to the brick and mortar and sides of a single brand, the etailer side lags.

Consumer Confidence Index Increases to Five-Year High  May 28, 2013 3:21 PM By Tim Parry

The Conference Board Consumer Confidence Index, which had improved in April, increased again in May. The Index now stands at 76.2 (1985=100), up from 69.0 in April. The Present Situation Index increased to 66.7 from 61.0.

Social Media Declining for Online Purchases  May 22, 2013 2:00 PM By Erin Lynch

Social media is lagging as a direct traffic source to ecommerce websites and for online purchases, despite brand investment, according to a recent report from Monetate.

SLI Systems to Go Public  May 20, 2013 7:29 PM By Erin Lynch

The site search provider SLI Systems has announced plans to proceed with an initial public offering in its home country of New Zealand.

Sherpa Brands Take Consumers to New Heights  May 16, 2013 1:47 PM By Daniela Forte

According to newly issued original research, Arnold Worldwide has uncovered the emergence of what it calls “Sherpa Brands.”

Century 21 Announces Eric Daman As Brand Ambassador  May 15, 2013 3:28 PM By Daniela Forte

Century 21 Department Store announces that Emmy award winning costume designer and celebrity stylist Eric Daman has joined the brand as an ambassador and spokesperson for the summer season.

L’Oreal USA Gains Purchasing Power With IBM  May 15, 2013 3:17 PM By Daniela Forte

IBM (NYSE: IBM) announced today a major three-year agreement with L’Oreal USA for expert procurement services using an advanced cloud analytics solution that will transform the way L’Oreal USA buys from its network of North American suppliers. The new services will enable the company to bring beauty products to consumers more quickly and efficiently.

Non-store Retail Sales Increase 1.4% in April  May 13, 2013 5:21 PM By Daniela Forte

Non-store retailers’ sales increased 1.4% seasonally-adjusted month-to-month and increased 19.0% unadjusted year-over-year. At the same time, retail sales rebounded in April and increased 0.6% and increased 3.9% unadjusted year-over-year., according to a press release by the National Retail Federation.






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