RadioShack Unveils New “Do-It-Together” Brand Positioning

Jan 27, 2014 11:28 AM  By

RadioShack Unveils New Brand Positioning Inspired by Collaborative, Do-It-Together Spirit (via PR Newswire)

New Direction will Highlight the Brand’s Evolving Role in Consumers’ Lives RadioShack logo. (PRNewsFoto/RadioShack Corporation) FORT WORTH, Texas, Jan. 27, 2014 /PRNewswire/ – RadioShack today announced its new brand positioning, which articulates…