Sailthru to Demonstrate How Relevancy Can Transform Customer Experiences

NEW YORK–()–Sailthru, the leader in driving customer lifetime value through personalization, will be exhibiting at the Internet Retailer Conference + Exhibition (IRCE) in Chicago from June 2 – 5, 2015. The event brings together ecommerce merchants across all industries for three days of keynotes, breakout sessions and exhibits from established and upcoming ecommerce marketing solutions. It is there that Sailthru will demonstrate how its personalization technology can assist brands by easily creating a single customer view, vastly improving customer analytics and insights, and overcoming hurdles to creating cross-channel experiences.

Mark O’Neill, chief technology officer at Thrillist Media Group, will also be presenting at IRCE. Sailthru helps Thrillist connect with their readers on an individual level through personalized communications.

Who: Jason de Boer, Vice President of Sales, Sailthru
What: Sailthru will demonstrate at Internet Retailer Conference + Exhibition, the world’s largest ecommerce event, how hundreds of Sailthru’s ecommerce clients have gained a single customer view enabling them to optimize every revenue opportunity.
Where: Internet Retailer Conference + Exhibition (IRCE), Booth #311
McCormick Place West
2301 S. Lake Shore Drive
Chicago, IL 60616
When: June 2-5, 2015
Why: IRCE brings together 200+ trailblazers in ecommerce to share their expertise across different industries, management levels and company sizes. This year, Sailthru will demonstrate how their unique technology plays a pivotal role for ecommerce brands by enabling them to leverage their data and uncover actionable, revenue-driving insights from customer information. Sailthru customer Thrillist Media Group will also be presenting on how companies can reap huge rewards with apps.

About Sailthru

Sailthru, the leader in driving customer lifetime value through personalization, is driving a major shift in how companies engage with their individual customers and optimize their revenue opportunities. Through the automated analysis of large data sets, Sailthru Smart Data™ generates and delivers personalized, omnichannel digital brand experiences. Sailthru-powered 1:1 relationships with consumers drive higher revenue and conversion for more than four hundred enterprises including JustFab, Rent the Runway, Alex and Ani, Thrillist/JackThreads, Everlane, Huffington Post and Business Insider.

Founded in 2008 by Neil Capel, Ian White and Chris Chapman and headquartered in New York City, Sailthru is recognized for its industry-leading practices promoting consumer privacy and security by the Online Trade Association (OTA) and is on their 2013 Honor Roll. Sailthru has been named #30 on the annual Inc. 500|5000 list of the fastest-growing private companies including #2 in NY and #6 in the advertising and marketing category. For more information, please visit

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