St. Louis Tag Launches New Website

Mar 24, 2014 12:24 PM  By

st louis tag 250St. Louis Tag Co. has launched a new website on its existing domain, http://www.stlouistag.com, which uses a responsive and streamlined design to simplify the website’s user experience.

St. Louis Tag’s new website allows the company to quickly and efficiently update information by using the Empoweren Content Management System, a CMS from longtime partner Captiva Marketing. The new website ensures visitors are getting the most up-to-date product information and service.

The new St. Louis Tag website features a responsive design for the optimal viewing experience across various sized desktop and laptop screen widths and on mobile devices such as tablets and smartphones. The website is designed to automatically resize and arrange content to fit devices for easy browsing and reading.

The Empoweren CMS enables St. Louis Tag’s website to use a new image gallery manager, allowing St. Louis Tag to update its Hang Tag Idea Galleries more quickly than the previous system. The CMS also provides the ability to showcase new sample hang tags to visitors on a more consistent basis.

“When it comes to custom printed hang tags, our customers want to talk to us directly to make sure they are getting exactly what they need,” said Bob Barenholtz, owner of St. Louis Tag Co. “The new website offers information about our tag manufacturing capabilities, while showcasing sample tags from various industries, all in a simplistic and easily navigable format.”

Overall, the website’s look and branding remained consistent from the old platform to the new Empoweren platform. However, new design additions were made, including a home page slider section that features sample tags and calls-to-action within each slide. A few technical site elements were also removed, providing a more simple and easy-to-navigate website for users.