MULTICHANNEL MERCHANT » TECHNOLOGY
The Cyber Weekend holiday was one for the record books for online merchants. The influx of holiday shoppers also meant and increase in holiday contact center calls. However, according to a recent survey conducted by StellaService, a majority of consumers spent most of their holiday weekend on hold.
As merchants continue to focus on improving customer loyalty moving into 2014, many are adopting Master Data Management technology in order to create a more rich and satisfying shopping experience across all channels. However, in order to achieve this and capitalize on peak buying seasons, retailers must gain greater control over product information and other master data in order to achieve omnichannel success.
Online retailers are always on the lookout for ways to drive additional revenue, accept during the holiday time, when merchants are generally focused on securing sales. But the smartest retailers are also concentrating on website performance and how to use the holiday shopping season to derive data. Here are 5 things you can do, right now, that will help increase conversion rates throughout 2014.
Cyber Monday proved to be the biggest online sales day in the history of Walmart. In fact, according to the retailer, from Thanksgiving through Cyber Monday was the highest five-day stretch in online sales for the retailer in its history with over one billion page views processed.
If showrooming was a holiday trend to watch in 2012, then webrooming – wherein consumers do their research online and then head to the store to actually make a purchase – is the one to watch this holiday season. Here’s how consumers responded to a pre-Cyber Weekend Harris Poll on the two retail trends.
This holiday season, businesses must focus extensively on application performance and usability, in order to get users to increase transactions. Compuware has compiled the following five suggestions for improving performance and boosting sales.
[CLICK HERE for Multichannel Merchant's Cyber Weekend 2013 coverage] Mobile Visits Grow, but Revenue Explodes: Thanksgiving Day Sales on Smartphone-optimized Websites up 258% (via PR Newswire) PITTSBURGH, Nov. 30, 2013 /PRNewswire/ — Branding Brand, the leading mobile commerce platform to top retailers, today announced the results of its Mobile Commerce Index for Thanksgiving Day, which […]
While many merchants optimized their ecommerce sites for growing Cyber Weekend demand, Compuware APM questions whether they have been prepared for the mobile commerce onslaught.
Thanksgiving Day became a $1 billion ecommerce sales day. Actual sales came in at $1.062 billion, according to the Adobe analysis based on 180 million visits to more than 1,000 U.S. retail websites.
U.S. based footwear merchant Skechers announced that it is planning a major investment and technology upgrade to its European distribution center in Belgium. These investments will improve performance and prepare the facility for a future expansion.