MULTICHANNEL MERCHANT » TECHNOLOGY
While some merchants say the Marketplace Fairness Act could put them out of business, one industry expert shared his thoughts on what the true cost the MFA will be for retailers.
With the maturation of SaaS products, digital content paywalls and downloadable software products, there is even more demand for improved multi-period subscription billing. See the different options for subscription renewals.
The True Simplification of Taxation, also known as TruST, is asking millions of catalog shoppers to let the House Judiciary Committee know how the passing of the Marketplace Fairness Act could affect them as shoppers.
The National Retail Federation has released a short video featuring small retailers from across the country expressing the online disparity between Main Street retailers and internet retailers, along with the “urgent” need for Congress to address the Marketplace Fairness Act.
For the past five years gift cards have been ranked as the number one most popular gift among shoppers. In fact, according to Shopatron, not only will the average shopper spend more than $150 on gift cards annually, but 72% of recipients become repeat customers. Here are five surefire ways you can harness the power of gift cards on your ecommerce site.
Here’s the challenge: no clicks are generated when a brick-and-mortar shopper steps into a store or stops at a display, and data capture is not simple or straightforward. How do retailers address this?
Most marketers rely on data to do their job well. However, most either don’t have access to the right data, or can’t make sense of it. Here are four ways a dashboard can bridge the chasm between the data you have and the insights you need.
Designer Kenneth Cole, who created a social media firestorm this week after posting a tweet that some argued mocked the plight in Syria, released a video on Instagram responding to the backlash but issuing no apology.
When Classic Alaska Trading Company decided to revamp and upgrade its online and shipping operations the challenge seemed almost as daunting as climbing to the top of the highest peak in Mount McKinley. But after a seamless integration of a new logistics management solution, it found that it was saving money, time, and driving online sales.
There are a lot of issues that can affect email deliverability, but you can put out a successful, effective campaign by following email best practices when it comes to deployment, working with ISPs, and adhering to rules.