The Right Start Completes Acquisition of Zany Brainy

Calabasas, CA—Children’s products cataloger/retailer The Right Start completed its acquisition of toys retailer Zany Brainy, which had filed for Chapter 11 bankruptcy protection in May. Under the terms of the transaction, The Right Start acquired substantially all of the operating assets of 187 Zany Brainy stores for consideration of approximately $100 million. The Right Start also closed on the sale of $22.3 million of convertible securities to Athanor Holdings, LLC (an affiliate with Waterton Management).

Partner Content

Hincapie Sportswear Finds Omnichannel Success in the Cloud - Netsuite
For more and more companies, a cloud-based unified data solution is the way to make this happen. Custom cycling apparel maker Hincapie Sportswear has leveraged this capability to gain greater visibility into revenue streams, turning opportunities into sales more quickly while gaining overall operating efficiency. Download this ecommerce special report from Multichannel Merchant to more.
The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.