ecommerce fulfillment, shipping data, distribution data, Warehouse/Distribution Center, ecommerce shipping, direct-to-customer fulfillment

Untangling the Retail Supply Chain with Real-Time Analytics

| Dale Skeen

Retail supply chains are longer and more tangled than ever – the complexity of the data coupled with high customer expectations around service and reliability are taxing traditional approaches to supply chain management to their limits. In this article you will learn how to pinpoint problems faster, make adjustments quickly, prevent missed deliveries, and catch those out-of-stock situations before they can impact the customer.

big data button

It’s Not About Big Data – It’s About Smart Data

| Janice Smithers

Having access to more data does not assure you’ll have better insights to drive engagements and conversions in 2014. Here are a few suggestions for how you might want to leverage the data overload to help you drive your digital marketing strategy in the coming year.

ecommerce fulfillment, shipping data, distribution data, Warehouse/Distribution Center, ecommerce shipping, direct-to-customer fulfillment

Using Big Data to Improve Contact Center Operations

| Erin Lynch

While big data might seem like it generally falls into the silo of the marketing department, more and more merchants are finding out that not only is it just as beneficial in the contact center, but it could also give you an edge against your competitors.

Cozy Up To Customers with Mobile Analytics

| Len Shneyeder

As consumers tap and swipe at the portable screens that command so much of their attention, they leave data fingerprints that reveal their wants and needs. Action analytics helps marketers read these data trails to better understand their customers and, ultimately, give them the best possible mobile experience.

IBM Reports 20.6% Increase in Cyber Monday Sales

| Tim Parry

U.S. shoppers made Cyber Monday the biggest online shopping day in history with a 20.6% increase in online sales, according to the latest cloud-based analytics findings from IBM. Here’s the breakdown of stats compiled for the IBM Digital Analytics Benchmark.

B2B illustration feature

The Shopping Habits of the B2B Buyer

| Erin Lynch

When it comes to the buying preferences of B2B shoppers, suppliers need to start creating an online shopping experience similar to those in the B2C world. Translation: B2B websites need to be easy to use.