When Amazon Prime was introduced in 2005, analysts and consumers alike thought it was a risky, expensive venture, however, Amazon Prime members now comprise nearly 10% of Amazon’s purchases, and spend twice as much as non-Prime members. While Amazon has certainly been giving retailers a lot of heartburn recently, there is a way to fight back and all comes down to same-day delivery.
Failing to fulfill customers’ orders in a timely fashion can spell disaster for retailers of any size. Delivering products late can kill sales, batter your reputation and destroy customer loyalty. It can also squander all of the time, money and resources you spent acquiring new customers. Which is exactly why merchants need to remember that the customer experience journey doesn’t end with a sale.
Every year at about this time, the USPS announces rate changes and many merchants start to panic on how these increases will impact their operation. But there is no need to panic since the rate is expected to have a minimal impact to most, a favorable impact to some, and not so favorable, but tolerable changes for others.
While most merchants would prefer to not think about their returns policy, it’s imperative for every ecommerce company to have one. Not only is it good business, but it will also help customers trust your brand and the products that you sell. Here are eight tips designed to get you to master the art of the refund policy.
Shopping habits, shopping devices, and shopping locations are interchangeable in the customer’s eyes, which is why it’s more important than ever for merchants to offer a wide variety of omnichannel fulfillment options, according to Bill Toney, senior vice president, Omnichannel Solutions at VendorNet.