EMV greatly reduces the impact of in-store fraud, as the new cards with embedded chips generate a unique token for each transaction, making them difficult or impossible to counterfeit. But by almost all estimations, the U.S.’s move to EMV will lead to massive increases in ecommerce fraud, perhaps even more so than countries like the U.K. and Australia.
Overstock.com announced that it has sold over $1 million in product to Bitcoin users since the online shopping site started accepting the cryptocurrency on Jan 9. According to Overstock.com, of the over 4,300 Bitcoin customers that made purchases with the site since January, almost 60% are new customers.
While most merchants would prefer to not think about their returns policy, it’s imperative for every ecommerce company to have one. Not only is it good business, but it will also help customers trust your brand and the products that you sell. Here are eight tips designed to get you to master the art of the refund policy.