Getting back into direct mail
Many multichannel merchants have cut back on or even eliminated the mail channel in recent years because of the high costs associated with print. That’s
Postal Strategy
Report: USPS Can Save $4.5B with Curbside Delivery
How could the cash-strapped U.S. Postal Service save at least $4.5 billion a year? By moving from door-to-door delivery to curbside delivery, according to a USPS Office of Inspector General self-initiated audit to review modes of delivery.
New PMG Brings a Refreshing Change to the USPS
JACK POTTER RETIRED AS POSTMASTER GENERAL (PMG) OF THE U.S. POSTAL SERVICE ON DEC. 3, 2010. That same day, his deputy, Patrick Donahoe, became the head
Getting your head around matchbacks 2.0
Many of us have accountants either for ourselves or our businesses for a simple reason: Every year the tax rules change and we simply cannot afford to
Forecasting critical changes in the carrier market
What can shippers expect from the parcel carriers in 2011 and beyond? Many signs point to higher pricing for shippers, however, shippers can also expect
Five Tips for Selling to Customers in Europe
Ecommerce sales in Europe are projected to reach $257 billion in 2010. This is 35% of the world total, and marginally ahead of the $250 billion forecast for the U.S. But as many as one quarter of U.S.-based merchants still won
Q&A WITH USPS’S SUSAN PLONKEY
Susan M. Plonkey, The Acting President, mailing and shipping services, for the U.S. Postal Service as of June 3, talks with senior writer Jim Tierney
USPS’s Susan Plonkey on Fixing the Postal Service
Susan M. Plonkey was named new acting president, mailing and shipping services, for the U.S. Postal Service on June 3
USPS: Catalog Visibility at All-Time High
Catalog mail is most definitely on the radar of the U.S. Postal Service, according to Tom Foti, the agency
Eight reasons why direct mail still works
Multichannel marketers today tend to get caught up in the frenzy of the next greatest trend. What about Web 3.0? What’s the hot social networking application?