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5 Ways ChatGPT Can Maximize Your Sales and Marketing

| Todd Fisher

Given the significant investments in ChatGPT and generative AI, it may be time to consider incorporating it into your organization. But what exactly can ChatGPT and other gen AI chatbots do for your marketing and sales department?Here are five ways that ChatGPT can add business value to these functions.

Improving Supply Chain Visibility for SMBs

| Angela Anastasakis

By virtue of operating an enterprise with less cash flow, SMBs grapple with unique obstacles. Supply chain visibility is relatively low, making it challenging to connect with new suppliers, and larger competitors have more resources at their disposal. Here’s how AI and ML-based tools and technology can help you level the playing field.

Trump Beating Clinton… In Ecommerce Merchandise Searches

| Tim Parry

The number of Americans who have searched for Donald Trump merchandise since April outnumbers those who have searched for Hillary Clinton merchandise by a margin of almost five-to-one. But when looking at the boost in online searches for such merchandise prior to and just after each candidate’s nominating convention, Clinton received the bigger “bounce.” Here’s a deep dive into presidential ecommerce merchandise search stats from Hitwise, a division of Connexity.

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5 SEO Strategies All Merchants Need to Implement Now

| Michael Nguyen

Many merchants think that SEO strategies are no longer effective, are expensive, and are not worth the effort. But nearly 90% of consumers use search engines for purchase decisions. How do you improve your visibility? Here are five strategies every merchant should deploy.

Halloween Ecommerce Data: Frozen Freezes Out Ninja Turtles

| Tim Parry

Data released by SLI Systems found consumers conducted over 1 million site searches this Halloween season for Frozen-related queen, princess and snowman characters, making it the most-searched category in the study. Here’s a look at the Top 15 most-searched costume themes of 2014.