Serving your millennial customers isn’t always easy as this generation uses multiple devices during their online routine, and their expectations are high. Here are three strategies to better serve millennials no matter which device or channel they use.
Today’s millennial is tech savvy and has never known a life without being online. This is why the millennial shopper not only wants to shop with you, but they want to engage with you. This infogram by Bronto Software offers insights behind the millennial shopper and what you should know about them.
When businesses consider which communication channel to use when engaging customers, text messaging (SMS) is at the top of the list. Here are five reasons why SMS text messaging is a great way to engage with your consumers.
As a digital retailer, you can boost sales by identifying any issues and taking measures to minimize shopping cart abandonment on your mobile site. Apply these seven tips to your mobile site to improve the customer experience, and you will surely see a decrease in mobile shopping cart abandonment.
Competition for customers’ online attention increases steadily, and consumers are getting pickier. It has become crucial to test, monitor and optimize websites and mobile applications to ensure they are top quality. Here are five top application and ecommerce site testing trend predictions for 2017.
Keeping track of your retail customers across all channels is no easy task, but it is important in order to understand where and when your shopper is shopping. Here is how you can improve the customer tracking across all of your digital channels.
Mobile has evolved into an integral module to tackling everyday pursuits, as well as precipitating new opportunities in various marketplaces. Here are several mobile solutions that are shaping the face of retail today.
With 75% of shoppers using their smartphones while in the store, shoppers are expecting the retailer to engage them by phone. Here are three easy steps to make mobile part of the overall shopping experience and not a siloed channel.
eBay and Australian retailer Myer have joined forces to provide a glimpse into the future of shopping by developing and launching the world’s first virtual reality (VR) department store, which connects to the existing eBay.com.au API and allows Myer’s product range, pricing and stock information, which is updated in real time – a first for virtual reality experiences globally.
My wife and I never worried about our son actually making a purchase, since navigating checkouts could be a daunting task for a 5-year-old and he also doesn’t have access to our credit card numbers or PayPal account. But since Amazon introduced 1-click ordering, William managed to order himself a Toy Story Deluxe Bullseye Figure… Let this be a lesson.