Natural language processing supports meaning-based search, allowing shoppers to search for items in their own language while still producing relevant results, even if the search terms do not directly match keywords in product records. Here are 3 tips for successfully applying NLP capabilities to ecommerce.
Machine learning is more than the new buzzword on Buzzfeed; it has the potential to spearhead another digital upheaval, transforming the way humans interact with technology, and the way ecommerce does business. Here are some ways machine learning could change the face of retail in the years to come.
The rapid evolution of ecommerce has allowed retailers to think outside the box when it comes to providing customers a memorable shopping experience. One such way is through augmented reality, which is changing the way shoppers are shopping online. Here is what you need to know about augmented reality and what it could mean for your business.
Intelligent sourcing is one way retailers can meet the increasing expectations of today’s always-on consumer, while keeping pace and staying competitive. Find out how trading partnerships and sales performance can be continuously re-evaluated and improved to achieve the greatest efficiency and the best price points for retailers, suppliers and customers.