10 Things Your Ecommerce Site Must Do In 2014

| Iman Sadreddin

Just as shoppers are shaking off their post-holiday cobwebs and vowing to stick with their New Year’s resolutions this year, retailers must also resolve to continue to stay fresh and innovative because that is what shoppers expect. Don’t let your website become stale. Here are 10 capabilities your ecommerce site must be able to do in 2014.

Apple, Apple Pay, ecommerce, mobile payments, omnichannel, mobile wallet, Google Wallet, iOS 8.1, iOS, iPhone, iPhone 6

Mobile Website Performance: 6 Tips for the Holidays

| Bharath Gowda

Consumers stress over slow-loading mobile commerce sites – 20% of those surveyed prefer being stuck in a traffic jam to waiting for a site to load. So how do retailers ensure optimal mobile website performance during the most wonderful – and busy – time of the year? Here are six tips.

Clearing Up the Confusion Between Omnichannel and Multichannel

| Eric Feinberg and JJ Cramer

The terms omnichannel and multichannel are more often than not used all too frequently and often interchangeably in the ecommerce world. However, have two completely different meanings. Here is a breakdown of what they mean and how you can use both, separately, to execute them flawlessly in order to create the best ecommerce brand.

The Top 5 Ecommerce Tests You Should be Running Right Now

| Ryan Lillis

Online retailers are always on the lookout for ways to drive additional revenue, accept during the holiday time, when merchants are generally focused on securing sales. But the smartest retailers are also concentrating on website performance and how to use the holiday shopping season to derive data. Here are 5 things you can do, right now, that will help increase conversion rates throughout 2014.

How Did Shopping Carts Fare on Cyber Monday?

| Tim Parry

Actually, shopping carts for the National Retail Federation’s Favorite 50 of 2013 fared pretty well, according to Cyber Monday shopping study conducted by UserTesting.com. Here’s the grades its 100 testers gave these 50 ecommerce sites.

Showrooming vs. Webrooming: A Tale of Two Holiday Shopping Trends

| MCM Staff

If showrooming was a holiday trend to watch in 2012, then webrooming – wherein consumers do their research online and then head to the store to actually make a purchase – is the one to watch this holiday season. Here’s how consumers responded to a pre-Cyber Weekend Harris Poll on the two retail trends.

5 Ways to Improve Site Performance

| Klaus Enzenhofer

This holiday season, businesses must focus extensively on application performance and usability, in order to get users to increase transactions. Compuware has compiled the following five suggestions for improving performance and boosting sales.