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Operations & Fulfillment ARCHIVE

Fit to be Tied  Jan 01, 2002 10:30 PM By MCM staff

These days, everyone’s looking to be in bondage with a marvelous business partner, that is. And where better to look for the ties that bind than your

Mind Games  Jan 01, 2002 10:30 PM By MCM staff

No one is talking about the New Economy these days. If you had to choose one word to describe the mood of retailers as they face the new year, would be

opinion & response  Jan 01, 2002 10:30 PM By MCM staff

Take a Stab at This Use of Catalogs You never know what will come up when you type mail order catalogs into an Internet search engine. A recent search

Storehouse: Crme de la CRM  Jan 01, 2002 10:30 PM By Jeff Morris

One of the key elements of CRM (pronounced ) is knowledge about each customer as an individual: to know what his history is, what his value to you is,

Islands in the Stream  Jan 01, 2002 10:30 PM By Ron Hounsell

When your hourly driver leaves the yard with a $100,000 piece of equipment, what happens between his departure and return? How do those events compare

One for the Money  Jan 01, 2002 10:30 PM By Ron Hounsell

The traditional software selection cycle has typically been a multi-step task. By definition, the more complex the function that the software is to support,

Working Gear  Jan 01, 2002 10:30 PM By Lisa Marie Smith

Relay Race R.R. Donnelley Logistics and the USPS have teamed up to offer consumers the ability to track their packages from the merchant’s fulfillment

Amazon Emphasizing Catalogs, Inserts Instead of TV Ads for Holiday  Dec 04, 2001 10:30 PM By MCM staff

Seattle–Online behemoth Amazon.com has announced it has retired its traditional holiday television advertising campaign this year. The company will no

Once Upon a Time  Dec 01, 2001 10:30 PM By Ernie Schell

This column, my last on systems for Operations & Fulfillment, is about transitions. In the months to come, I’ll be writing on applications, but I want

opinion & response  Dec 01, 2001 10:30 PM By MCM staff

Plane Crazy Publicity Stunt Some 73 years after Amelia Earhart became the first woman to fly across the U.S., a plucky dentist from Sonoma, CA, re-created






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