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Smart retailers have been preparing for Holiday 2013 for months, putting new omnichannel shopping experiences in place to entice customers to their sites and stores. Done right, online-offline initiatives – such as in-store pickup, mobile apps, and in-store kiosks – herald a rebirth of retail. But done badly, omnichannel programs alienate shoppers and damage your brand.
Fulfilling orders is no longer about putting SKUs in a box and shipping products off to the consumer. Merchants are finding that order fulfillment is now a multifaceted operation which includes moving product, creating brand engagement, offering high quality customer service, and creating a lifetime customer. Here are 15 tactics you can use right now on how to delight customers from the warehouse floor up to the box is opened by the consumer.
Shoe company Dansko looked for a different approach to increase efficiency in warehouse automation and in doing so, the company looked no further than from Kiva Systems.
While launching an online store usually is a great thing for retailers, TJ Maxx, which offers limited items at a discounted rate, might have an uphill battle when it’s site goes live if they do not handle their online inventory efficiently.
Amazon is a disruptive force that is upending both retailers and ecommerce companies. But its enormity is only the tip of the iceberg when it comes to Amazon’s competitive advantages.
If you are thinking about moving forward with building a new warehouse or updating your current one, here are a few tips from Cirrus Logistics to help ensure your warehouse will run at peak performance from the moment you plan your facility.
The ship-from-store trend has been generating a huge amount of buzz in recent months. While major retailers are seeing big benefits such as improved customer satisfaction and shipping cost savings, it’s doesn’t mean smaller retailers should be excluded.
When it comes to various shipping options for the larger merchant, ship-from-store is not just a passing trend, according to Manish Chowdhary, founder and CEO of GoECart.
Ecommerce has now become synonymous with omnichannel. However, while merchants are focusing their retail efforts on social, mobile and email, they should zero in on a variety of fulfillment options such as ship-from-store, in-store pickup, and buy online and return in-store.
While most merchants would prefer to not think about their returns policy, it’s imperative for every ecommerce company to have one. Not only is it good business, but it will also help customers trust your brand and the products that you sell. Here are eight tips designed to get you to master the art of the refund policy.