The 12 Trends of the Christmas… Holiday Shopping 2013

Nov 14, 2013 5:26 PM  By

Social Media Plays an Influential Role

social-media-holiday While Adobe is predicting that only two percent of purchases will come directly from social media sites including Facebook, YouTube, Pinterest and Twitter, social continues to play a more significant role earlier in the purchasing journey. Thirty-six percent of consumers stated that they will turn to social media when making their purchase decision. [Click the page numbers or arrows to see the 11 other trends] back123456789101112next