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At first glance, all the judges agreed, Patagonia’s cover image of two rock climbers scaling an enormous, icy rock face is “stunning,” “dramatic,” and
Mailers say no to e-tailer inserts Catalogers prefer to stick with the programs of their peers With the Internet offering a viable new channel for remote
According to the Annual Catalog Awards judging panel, Patagonia’s new catalog does a number of things to distinguish itself from other sportswear books.
When an industry term is on the tip of your tongue, or when you come across jargon that’s new to you, the words and definitions you need may well be right here. …
New consumer ground delivery service aims to compete with UPSTouting itself as a United Parcel Service alternative for ground residential delivery, FedEx
Has Boulder, CO-based Paladin Press – the same Paladin that once published books such as The Poor Man’s James Bond and How to Kill – remade itself into
Prices hikes, even shortages aheadReady to pay up to 33% more for your paper? After the October 1999 increase of $60/ton for coated groundwood, industry
Even with the influx of packages shipped by Web-only merchants, most catalogers contacted by Catalog Age gave high marks to parcel carriers during the
From a public relations perspective, United Parcel Service got lucky this year. Less than two weeks after announcing on Dec. 29 that in February it would
The never-ending hype about e-commerce over the past few years has sent many catalogers and retailers speeding to produce flashy, attention-getting Websites.