MCM Outlook 2011:Key Trends In Multichannel Selling
Exclusive research downloads from the editors of Multichannel Merchant
2011 Ecommerce Outlook Report
Mobile commerce was supposed to take off like a rocket by the end of 2010.
But it seems most multichannel merchants missed the mobile flight, judging from the results of MCM's Outlook 2011 research initiative.
You might think itıs the smallest respondent companies who are not mobile, but thatıs not necessarily the case. Why are merchants dragging their heels on m-commerce? Could it be that many do not think their customers have gone mobile?
Download this exclusive research report to learn ways merchants are responding as more customers are shopping via mobile devices such as iPhones, iPads, Blackberrys and Androids.
