online-money-300

September 11, 2014




How are You Adapting to a Shifting Customer Landscape?

Today, the “shifting customer landscape” isn’t theory – it’s the reality merchants face on a daily basis. Free shipping, guaranteed on-time delivery and omnichannel services are all expected – yet not all merchants are delivering – or can even focus– on …

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In Ecommerce, mcm-outlook

Apple Pay

September 9, 2014




Staples, Whole Foods to Accept Apple Pay

Staples and Whole Foods announced Tuesday plans to bring the Apple Pay mobile wallet to its stores, which will make it easy for customers to securely and privately pay for purchases from their iPhone 6, iPhone 6 Plus and Apple Watch.

Apple …

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In News, Payment

MCM-September-2014-cover-300-200

September 10, 2014




Multichannel Merchant Marketing & Ecommerce Guide | September 2014

2| Editor’s Note
The source of several recent high-profile data breaches have been bricks-and-mortar: Retail, grocery stores, and quick-serve restaurants. That’s significant, since ecommerce gets a bad rap as an un-safe haven for personal information.
4| Personalization
Personalization is downright …

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In Digital Edition

Apple Pay

September 9, 2014




Industry Experts Abuzz Over Apple Pay

The mobile wallet has been around for the greater part of the 21st century. But Apple’s announcement of Apple Pay for iOS 8 devices has industry experts suddenly abuzz about mobile wallet adoption.

“Apple’s announcement is the kick in the pants …

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In Mobile, Must Reads

omnichannel-strategy-300

September 9, 2014




Focus on the Ecommerce User Experience

Back before the web, when customers were required to actually travel to a physical location in order to complete a purchase, retailers could craft an in-person sales experience, one that merchandised the store with the newest products and biggest sales.

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In Ecommerce, Must Reads

petsmart300

September 8, 2014




PetSmart Acquires Pet360

PetSmart announced last week that it is planning to acquire ecommerce pet retailer Pet360. The transaction is expected to be complete this month.

“Although online sales are still a relatively small part of the pet products industry, we expect them …

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In News

Batteries Plus

September 8, 2014




Batteries Plus Expands Business Overseas with Acquisition

Batteries Plus LLC announced today that it has acquired privately held LED Hut Ltd., a provider of light emitting diode products, including bulbs and light fixtures, to customers throughout Europe.

The acquisition of LED Hut Ltd. is the company’s …

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In Executive, Global

Bouclair_Home_300

January 29, 2014




Bouclair Home to Focus on Omnichannel Fulfillment

With the launch of its new ecommerce site, Canadian home décor and housewares retailer, Bouclair Home, has announced a new omnichannel initiative including buy online, pickup in-store, and buy online and return in-store.

Bouclair, which is using an on-demand …

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In Cross Channel, Ecommerce

nicole-miller-vip-300

January 25, 2014




Understanding the Omnichannel Approach

Modern business has rapidly evolved over the past few decades, and the retail industry is no exception. Whereas customers traditionally received retail offers and ads from stratified, disconnected sources, retailers can now operate on a combination of all retail methods.

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In Must Reads, Omnichannel

segmenting-target-300

August 26, 2014




Decluttering the marketing channels with personalization

With consumers dictating how, when and where they engage with retailers, marketers have less control over brand communication than ever before, making personalization key to delivering the most effective customer experiences at every touch point. Amazon has been a leader …

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In Channel Integration, Marketing

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