the-best-of-2015

December 31, 2015




The Top 10 Stories that Shaped D-to-C Retail in 2015

The ball in Times Square will drop in just a few hours, and Ryan Seacrest will let the world know 2016 is here.

With the year about to come to an end, here’s a look at the Top 10 stories that shaped …

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In Must Reads

2016-new-year

December 28, 2015




Evolving Retail Trends to Watch in 2016

2015 has come and (nearly) gone, and for the retail industry, it has been a year of big change. From a variety of new payments options and requirements to new ways to sell online, there are a number of trends propelling …

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In Blog, Must Reads

ecommerce, global ecommerce, global payments, global fulfillment, global ecommerce website, ecommerce fulfillment, landed costs, fully landed costs, retail, cross-border ecommerce

December 15, 2014




How to Capitalize on the Right SEO and Social Strategies Globally

Deciding which search engines are the most important for brand visibility is an important step in your international online strategy. You then need to understand how each of these search engines differs from what you are accustomed to.

Russia and …

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In Blog, Global

SEM, SEO, digital marketing, digital marketing trends 2016

December 22, 2015




5 Digital Marketing Trends and Predictions for 2016

In our digital world, trends come and go just about as quickly as we’re able to wrap our heads around them. These constant revolutions require marketers to adopt the most modern best practices, and ditch what’s irrelevant. This …

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In Blog, Marketing

twitterinfographic- crop

June 28, 2013




Social Media Contributes to Steady Ecommerce Growth

U.S. online retail sales are expected to reach $370 billion by 2017. Social media is a contributing factor to ecommerce growth.  Between 2012 and 2014, ecommerce growth has seen a 13% hike and 20% of online purchases are made after surfing  social media, according to …

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In Customer Service, Ecommerce

social-media-icons-ipad-300

June 27, 2013




Brands Head to Social Media for #Equality

After the United States Supreme Court struck down Prop. 8 and DOMA this week, clearing the way for marriage equality, several brands took to social media sites such as Twitter, Facebook, and Instagram to show their support.

[View the story “Brands …

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In Blog, Cross Channel

Instagram and Facebook apps in Apple iTunes

June 26, 2013




What New FTC Rules Mean to Your Social Media Program and Brand Reputation

FREE ON-DEMAND WEBINAR

The FTC recently updated their disclosure guidelines. Is your program in compliance?

The FTC has drawn a big, red line clarifying what some marketers considered “debatable” in the past. If your agency and partners haven’t explained these …

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In Uncategorized

the-week-that-was-300

December 18, 2015




Week in Review: Star Wars! Nothing But Star Wars!

[caption id="attachment_78000" align="alignright" width="150"] The Force is strong in Tim Parry’s 5-year-old son, William, who will hopefully change his allegiance and become a Jedi…[/caption]

Gimme those Star Wars… don’t let them end!

A little Star Wars’d out …

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In Ecommerce, Executive

blackfriday2013

November 25, 2014




The Social Matchup: Black Friday -vs- Cyber Monday

Social media is a big part of the overall shopping experience during the holiday season, both brands and consumers use social to share information, especially during the busiest shopping weekend of the year. This infographic by Statsocial, looks at how …

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In Cyber Weekend 2014, Holiday 2014

cross-border ecommerce

December 16, 2015




4 Reasons Why Store Operations Teams Can’t Ignore Customer Experience Data

Today’s retail marketplace is more customer-centric than ever, with fierce competition to stand out among an abundance of options consumers have to do business with.

In what Forrester Research has dubbed the “Age of the Customer,” consumers are widely …

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In Blog, customer experience

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