SephoraClausCropped

October 27, 2014




Five Ways Brands Can Win at Social this Holiday Season

With the holiday shopping season just weeks away, retailers will want to start thinking (if they haven’t already) about several areas in which they should have robust preparation.  One area in particular is social media.

Folke Lemaitre, founder and …

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In Blog, Holiday 2014

global-shipping-international-300

October 5, 2015




Cross-Border Commerce: Managing Inventory and Fulfillment

Across the world, a few retail brands have built empires out of successfully leveraging both local and cross-border commerce transactions. It isn’t just luck that makes these global brands dominate. In fact, behind each of these successful brands is …

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In Blog, cross-border

twitterinfographic- crop

June 28, 2013




Social Media Contributes to Steady Ecommerce Growth

U.S. online retail sales are expected to reach $370 billion by 2017. Social media is a contributing factor to ecommerce growth.  Between 2012 and 2014, ecommerce growth has seen a 13% hike and 20% of online purchases are made after surfing  social media, according to …

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In Customer Service, Ecommerce

social-media-icons-ipad-300

June 27, 2013




Brands Head to Social Media for #Equality

After the United States Supreme Court struck down Prop. 8 and DOMA this week, clearing the way for marriage equality, several brands took to social media sites such as Twitter, Facebook, and Instagram to show their support.

[View the story “Brands …

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In Blog, Cross Channel

Instagram and Facebook apps in Apple iTunes

June 26, 2013




What New FTC Rules Mean to Your Social Media Program and Brand Reputation

FREE ON-DEMAND WEBINAR

The FTC recently updated their disclosure guidelines. Is your program in compliance?

The FTC has drawn a big, red line clarifying what some marketers considered “debatable” in the past. If your agency and partners haven’t explained these …

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In Uncategorized

facebook-ipad-300

September 28, 2015




Retailers React on Twitter to #FacebookDown

For the second time in less than a week, Facebook went down. People immediately went to the next best social media platform – Twitter.  Retailers contributed to the #FacebookDown Twitter fun with their own funny meme or found a way …

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In Blog

Ecommerce, ecommerce packaging, sustainable packaging, sustainability, eco-friendly packaging, operations and fulfillment

September 28, 2015




Three Ways to Design and Implement Sustainable Packaging

While brands have many choices when it comes to fulfillment and distribution, forgoing sustainable packaging is no longer one of them. Green packaging may feel like an add-on best reserved for the trendiest retailers, but this is not necessarily the …

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In Blog, Operations & Fulfillment

Social Media SCM- crop

June 11, 2013




Streamline the Supply Chain With Social Media

Social media has been used to improve various parts of the supply chain, according to an infographic by SupplyChainOpz.  The infographic illustrates 10 actions in four different categories including supply chain, event management, relationship management, supply chain collaboration and information technology.

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In Infographics, Operations & Fulfillment

holiday shopping, peak holiday season, holiday shipping, holiday shipping peak, ecommerce orders

September 25, 2015




It’s a New World for Email Marketing Holiday Campaigns

Hopefully, your holiday email marketing plan is well underway. You can’t do too much planning for those important shopping days for all the upcoming holidays. But the world is changing and with it the way people use their devices, …

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In Blog, Email

ExpressMobileApp-300

September 25, 2015




Express Rolls Out Enhanced Mobile App

EXPRESS, Inc. unveiled enhanced features for the EXPRESS mobile app for iOS and Android, offering customers an improved mobile shopping experience and smoother navigation – anytime, anywhere.
The app, which will now be fully integrated with the retailer’s loyalty program, EXPRESS …

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In Ecommerce, Mobile

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