omnichannel-strategy-300

October 28, 2014




How to Transform Omnichannel Retail from Myth to Reality

As you’re folding laundry at the end of a long day, you realize that your favorite pants are sporting stains from the tomato sauce-covered pasta that was yesterday’s dinner. Try as you might, the stain is there to …

More...

In Blog, marketing

5-300

October 27, 2014




5 Revolutions That Will Shape the Future of Marketing

The press is full of trendy terms—Big Data, the Internet of Things, Digital Natives, Globalization, Social Media, etc.—that attempt to describe the complex technological and social changes that the world is currently experiencing. However, there is a danger …

More...

In Blog, Marketing

July 27, 2012




GIVEAWAY: Win free social media training!

If you’re looking to up your game with social media training, then Multichannel Merchant has a giveaway you won’t want to miss. We’re giving away three FREE registrations to our exclusive social media education course – a $695 value.
Read on …

More...

In Social Media

July 24, 2012




5 Ways to Drive Brand Effectiveness with Social Media

Social media branding is more important now than it ever was before especially since a 2012 Nielson Global Survey revealed that more than half of the respondents said they were more likely to hit the internet to research a brand at …

More...

In Analytics, Ecommerce

hobo-bags-300

October 21, 2014




Hobo Launches Responsive Ecommerce Site

WebLinc announced that Hobo, a designer of women’s handbags and fashion accessories, has re-launched its site on the WebLinc platform. The new site, www.HoboBags.com, uses responsive design to optimize the user experience for shoppers on smartphones, tablets …

More...

In Ecommerce, Platforms

Ecommerce, omnichannel, omnichannel fulfillment, ship from store, in-store pickup, holiday shopping, holiday shopping 2014, Shopatron, Ed Stevens, retail, online retail

October 20, 2014




Making the Most of Seasonal Peaks in Consumer Shopping

The way we shop is always changing and evolving. In recent years we’ve seen a number of different factors such as technology enabled services and multichannel retailing play a more prominent role than ever before. There has been a …

More...

In Blog, Holiday 2014

October 20, 2014




Want Lasting Relationships with Customers? Cut the Share-Bait

Although retail brands are pioneering the use of social media, digital content and data to drive purchases, some sacrifice long-term relationships for short-term buzz.

On one extreme, retail brands fake blunders to stir up controversy and get attention. Urban Outfitters …

More...

In Blog, Ecommerce

bad-santa-300

October 20, 2014




Naughty to Nice: How to Prepare for Holiday Email Issues

ON DEMAND WEBINAR
Naughty to Nice: How to Prepare for Holiday Email Issues
Tips for boosting the effectiveness of your holiday email campaign
As a retailer, you know you need to push your email marketing to the limits during the …

More...

In Email, Holiday 2014

July 12, 2012




How to Get Started in B-to-B Social Media

One of the most common questions I am asked in business-to-business marketing is how to get started in social media and if social media is really effective for b-to-b.
An easy way to answer the second question is to look …

More...

In B2B

July 10, 2012




MCM Outlook 2012-13: B-to-B Merchants are Behind in Social Media

When it comes to participation in social media, business-to-business sellers fall behind all other merchants.

According to a breakdown of MCM Outlook 2012-13 results, less than two-thirds (66%) of merchants who said they cater primarily to a b-to-b audience are marketing …

More...

In Social Media

  1. 1
  2. ...
  3. 8
  4. 9
  5. 10
  6. 11
  7. 12
  8. 13
  9. 14
  10. ...
  11. 261