pop-up stores, retail, Airbnb, amazon, kate spade, StoreFront

December 3, 2014




Five Top Logistical Factors for Pop-up Store Success

Just as ecommerce once disrupted the time-honored tradition of brick and mortar retail, pop-up stores are seemingly the new, trendy must-haves for ecommerce retailers themselves.

From Amazon to Kate Spade, retailers globally have hopped on the pop-up store hype train.

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In Blog, customer experience

July 27, 2012




GIVEAWAY: Win free social media training!

If you’re looking to up your game with social media training, then Multichannel Merchant has a giveaway you won’t want to miss. We’re giving away three FREE registrations to our exclusive social media education course – a $695 value.
Read on …

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In Social Media

cyber-weekend

December 2, 2014




What We Learned From Cyber Weekend 2014

Cyber Weekend 2014 ecommerce sales increased 12.6%, according to IBM’s real-time analytics.

That’s the good news.

But because Cyber Monday sales only rose 8.5% this year, and shopper traffic from Thanksgiving Day through Sunday dropped 5.2% from 2013, there’s widespread panic in Overreactionland.

But so …

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In Cyber Weekend 2014, Ecommerce

July 24, 2012




5 Ways to Drive Brand Effectiveness with Social Media

Social media branding is more important now than it ever was before especially since a 2012 Nielson Global Survey revealed that more than half of the respondents said they were more likely to hit the internet to research a brand at …

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In Analytics, Ecommerce

July 12, 2012




How to Get Started in B-to-B Social Media

One of the most common questions I am asked in business-to-business marketing is how to get started in social media and if social media is really effective for b-to-b.
An easy way to answer the second question is to look …

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In B2B

July 10, 2012




MCM Outlook 2012-13: B-to-B Merchants are Behind in Social Media

When it comes to participation in social media, business-to-business sellers fall behind all other merchants.

According to a breakdown of MCM Outlook 2012-13 results, less than two-thirds (66%) of merchants who said they cater primarily to a b-to-b audience are marketing …

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In Social Media

November 21, 2014




B2B Suppliers Are Investing in Ecommerce

As the volume of B2B purchases being made online continues to grow, B2B suppliers are responding by expanding their e-commerce platforms and overall omnichannel capabilities, according to new research conducted by Forrester Consulting in North America, France, Germany …

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In B2B, B2B

cyber-fraud-1-300

November 20, 2014




Optimizing fraud team performance during the holidays

With the holidays around the corner, those in charge of reviewing orders for fraud will have their work cut out for them. Not only are merchants expecting a dramatic spike in order volume, but Riskified’s historical data shows fraud …

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In Blog, Ecommerce

nordic-flags-300

November 16, 2014




How to Connect With Nordic Customers

The Nordic countries – Sweden, Norway, Denmark, Iceland and Finland – are an attractive group of markets for international ecommerce businesses for a number of reasons. Their increasing sophistication and adoption in online shopping has driven curiosity with the quest …

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In Blog, Global

digi-key-logo-300

November 15, 2014




European Engineers Embrace Digi-Key for Online Component Sales

Digi-Key, a supplier of electronic components, has announced an enormous spike in web traffic and online orders placed by design engineers in Europe.

According to Digi-Key, engineers in Germany, the UK, France and Italy, among other regions of Europe, are …

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In B2B, Ecommerce

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