Hitler-Tea-Pot-JCP-300-cropped

June 10, 2013




Preparing for Social Media Mishaps

No matter how prepared your company is when engaging with customers through social media sites there is bound to be a public misstep. It can be a criticism from an unhappy customer or an error made by your social media …

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In Amazon, Channel Integration

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June 5, 2013




Why Social Media Logins Matter to Retailers

Retailers are embracing social media like never before. Not only can it increase brand engagement but it can also open up your products and your company to a much larger audience. A new trend that is building steam throughout the …

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In Cross Channel, Ecommerce

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January 2, 2016




From Catalogs to Ecommerce to Omnichannel, So Much Has Changed in My 10 Years With Multichannel Merchant

10 years ago today, I was late for work, my first day as a Senior Writer for Multichannel Merchant.

There was probably a light dusting of snow on the road. And I figured, based on my prior 6 years with the parent …

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In Blog, Must Reads

blackfriday2013

November 25, 2014




The Social Matchup: Black Friday -vs- Cyber Monday

Social media is a big part of the overall shopping experience during the holiday season, both brands and consumers use social to share information, especially during the busiest shopping weekend of the year. This infographic by Statsocial, looks at how …

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In Cyber Weekend 2014, Holiday 2014

social-infographic-loyalty-300

May 29, 2013




Gain Brand Loyalty through Social Media

The amount of people connecting through all the social media sites across the world is astounding. Imagine if you can introduce your brand to just some of the 1.1 billion users on Facebook, 500 million users on Twitter, or the 225 million people …

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In Cross Channel, Ecommerce

free shipping, ecommerce fulfillment, Pitney Bowes, same-day delivery, consumer survey, holiday shopping season, 2015 holiday shopping

November 22, 2014




How to Boost Social Shopping Sales This Cyber Weekend

Are you prepared for the upcoming retail holiday season? Every year, online merchants get ready for the inevitable onslaught of customer orders on Cyber Weekend. That may sound a bit scary, but fear not because Cyber Monday can help push …

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In Blog, Cyber Weekend 2014

the-best-of-2015

December 31, 2015




The Top 10 Stories that Shaped D-to-C Retail in 2015

The ball in Times Square will drop in just a few hours, and Ryan Seacrest will let the world know 2016 is here.

With the year about to come to an end, here’s a look at the Top 10 stories that shaped …

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In Must Reads

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May 22, 2013




Social Media Declining for Online Purchases

New Monetate Ecommerce Quarterly (EQ1 2013) Reveals Social Media Lags as Ecommerce Traffic Source; Tablets Beat Smartphones in Device Share (via PR Newswire)
Findings spotlight the growing imperative brands have to create contextual experiences across devices and channels. PHILADELPHIA, May 22, 2013 /PRNewswire/ …

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In Cross Channel, Ecommerce

contact-center

May 22, 2013




Social Media Use Expected to Rise in Contact Centers

While a focus on social media initiatives seems to be lacking in most contact centers as of late, a new Deloitte study has found that the use of social media is expected to rise within the next 24 months.

The Deloitte …

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In Contact Center, Contact Center Resources

2016-new-year

December 28, 2015




Evolving Retail Trends to Watch in 2016

2015 has come and (nearly) gone, and for the retail industry, it has been a year of big change. From a variety of new payments options and requirements to new ways to sell online, there are a number of trends propelling …

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In Blog, Must Reads

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