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August 6, 2013




The Children’s Place Goes Social With Apology

Clothing and accessories merchant The Children’s Place apologized on social media this week for what many considered an offensive message on a girls’ t-shirt (See a sampling of tweets from outraged consumers here).

But how did The Children’s …

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In Ecommerce, Must Reads

overstockart

June 26, 2014




OverstockArt.com Launches New Version of iPad Application

OverstockArt.com re-launched its iPad app version 6.0 earlier this week, which promises a more interactive experience between the brand and customer.

“The app is a natural extension for overstockArt.com as an online retailer,” said Amitai Sasson
VP Marketing & Development …

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In Mobile, Must Reads

people-300-200

June 25, 2014




Is Your Customer Experience Designed for Humans?

Your customers are not machines. You can target, track and acquire them, but you’re still dealing with conscious, emotional organisms. And no matter where your numbers move or what the ROI says, your brand’s successes and failures could …

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In Ecommerce, Must Reads

July 30, 2013




#47mysteryscrum Helps Clear Merchandise, Build Social Brand

What started in an innocent work-related question to my Facebook followers quickly evolved into the biggest gambling sensation among my friends:

Little did I know a bunch of friends – and friends of friends – would head over to 47 Brand …

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In Blog

March 28, 2012




Survey: Socially-conscious Consumers Consult Social Media

Merchants and retailers should look no further than to a recent Nielsen survey of 28,000 internet users when trying to figure out how they should spread the word about their brand. According to the Global Corporate Citizenship Survey, 63% of the global, …

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In Channel Integration, Cross Channel

Amazon, distribution center, Falken Tire Corp., FedEx, FedEx Ground, fulfillment center, LA Auto Gear, Warehouse/Distribution Center

June 13, 2014




GNC Executive: Work Closer with Carriers to Avoid Holiday Shipping Issues in 2014

In order to avoid a repeat of the disastrous 2013 holiday season, retailers attending IRCE 2014 were told to be more proactive in communicating with carriers, start planning now, spread shipments around to multiple carriers and have contingency plans in place.

“Brands …

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In Fulfillment, Global

June 12, 2014




Olapic Announces Launch of Photorank at IRCE 2014

CHICAGO–(BUSINESS WIRE)–IRCE - Visual commerce platform, Olapic, today announced the launch of its new Photorank™ algorithm tool to help brands identify and display customer photos that have the most potential to drive conversions in an ecommerce environment.
“With …

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In IRCE 2014

June 11, 2014




Only 30% of Top Consumer Websites Rated Trustworthy in OTA Report

SEATTLE AND CHICAGO – June 11, 2014 – The Online Trust Alliance (OTA), the non-profit with the mission to enhance online trust and user empowerment while promoting innovation, announced today the results of its 2014 Online Trust Audit. Out of nearly 800 top consumer websites evaluated, 30.2 …

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In Ecommerce, IRCE 2014

FutureofRetail300

June 10, 2014




The Future of Retail 2014

Technology has changed the way customers shop, from going cashless across multiple devices and interacting with retailers on social media, according to this infographic by Walker Sands Communications.

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In Infographics

March 8, 2012




5 Social Media Strategies to Boost Your SEO

Solving Google’s algorithmic puzzle is harder than ever, making search engine optimization a full-time occupation; companies are hiring crack programmers just to stay on top of the search rankings.
While ecommerce enterprises spend hours manipulating meta-tags and embedded HTML …

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