Alibaba, 11 Main, ebay, eBay Marketplace, Amazon, Amazon.com, Rakuten, Buy.com, ecommerce, ecommerce platforms, Marketplaces, Global Commerce, China

May 29, 2014




Coming to America: Alibaba’s 11 Main Looks to Disrupt U.S. Marketplace

As Chinese ecommerce giant Alibaba’s new 11 Main online marketplace gears up for its U.S. assault by wooing merchants, the company is looking to take away share from market leaders Amazon.com and eBay by adopting a more disruptive …

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In Ecommerce, Global

March 8, 2012




5 Social Media Strategies to Boost Your SEO

Solving Google’s algorithmic puzzle is harder than ever, making search engine optimization a full-time occupation; companies are hiring crack programmers just to stay on top of the search rankings.
While ecommerce enterprises spend hours manipulating meta-tags and embedded HTML …

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In Ecommerce, Search

WetSeal300

May 28, 2014




Wet Seal’s Ecommerce Sales Rise 8.4%

Wet Seal, Inc., saw its consolidated comparable store sales decline 16.9% in the first quarter, but ecommerce sales for its Wet Seal brand did increase 8.4%, according to its first quarter financial results.

John Goodman, CEO of Wet Seal, Inc., said Wet …

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In Ecommerce, Mobile

February 28, 2012




How Social Media Transformed Speck Products

Speck Products, which designs and sells premium form-fit protective cases for digital devices, wanted to boost its online sales and create a constant two-way dialogue with customers forming a sense of brand community.
So Speck hired Resource Interactive last May …

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In Ecommerce, Social Media

marketplaces amazon ebay mobile apps icon

May 23, 2014




A 5-step Guide to Winning with Marketplaces

Marketplaces like Amazon and eBay have become an essential part of running an e-commerce business. But like so many things, they come with their pros and cons.

Pro: You gain greater visibility for your business and products.

Con: Your pricing …

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In Marketing, Marketplaces

Canada, Canadian, Stalco, cross-border selling, cross-border ecommerce, Shipping/Delivery, shipping, international shipping, Canadian consumers, Canadian market, retail, retailer, import regulations, import duties, import taxes, Operations and Fulfillment

May 22, 2014




Why Target Faces an Uphill Battle in Canada

Target this week announced Target Canada president Tony Fisher had departed the company, effective immediately.

If you look at Target Canada’s first-quarter net sales of $393 million – a 357% increase over the same period in 2013 – you’ll scratch your head.

But if you …

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In Blog, Ecommerce

FB-and-Twitter

June 6, 2013




The Social, Local, and Mobile Mom

‘Social, Local, Mobile’ Changes the way Moms Interact with Brands (via PR Newswire)
Brand.net and Quaker Reveal Media Engagement and Activation Strategies for the ‘SoLoMo’ Mom SAN FRANCISCO, June 6, 2013 /PRNewswire/ — Brand.net, a Valassis (NYSE: VCI) Digital Company, …

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In Content Mgmt, Cross Channel

June 2, 2013




Herschell Gordon Lewis: The Difference Between Social and Sociable

Too much time has passed for any of us to think of social media with the same attitudes we had when they first burst upon the communications horizon.

Then, we accepted the word “social” in its original classic form – sharing, …

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In Channel Integration, Marketing

June 2, 2013




Social and Gamification in Retail: A Recipe for Tremendous Growth

Gamification has moved beyond the realm of being a clever idea as it rapidly evolves into a key marketing and advertising tool for retailers and brands. According to a recent report by Gartner analyst Brian Burke, 50% of companies involved in …

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In Content Mgmt, Ecommerce

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